Services

What we do to delight our customers

Strategy

Adopt a considered and clear-minded approach to digital business. Our research will establish a strategy that sets you on the road to success.

Digital strategy

We use a range of tools to explore your customers’ behaviour and expectations. Your new digital strategy is built on the solid foundations of the commercial factors that matter to your brand and your customers.

Brand Strategy

We delve into what you do, where you have come from and where you are heading to develop a strong brand strategy that crystallises your objectives and sits at the heart of every aspect of your business.

Digital Transformation

Let us dismantle your digital plan and rebuild it in a way that works better for you. We will plot a step-by-step route from where you are now to where you really want to be.

Digital Marketing

Create and implement scalable digital strategies. Whether you want to maximise brand visibility, support lead generation or drive online sales, we tailor our approach to help you increase stakeholder engagement and achieve your commercial objectives.

Digital Advertising

We leverage data and insights to build a precise picture of your target audience, and serve them the best messaging, on the best channel at the optimum time. Our digital Ad campaigns are built with one objective in mind: to convert your customers interest into a sale, registration or deeper engagement with your organisation.

Social Media Marketing

We create social media marketing strategies to engage audiences, build stakeholder trust and nurture relationships to help you to effectively amplify your offering. Turn online engagement and followers into your brand’s best advocates.

Email Marketing

We help you to maximise the value of your subscriber list with creative email marketing campaigns to prompt positive engagement and dialogue with your stakeholders. We will segment your database and target users with relevant and timely messaging, incentivising your audience to act.

Search Engine Optimisation (SEO)

Ensure your brand takes the lead and outranks competitors on Search Engines. Our technical tactics can improve your website’s performance, securing top ranking for relevant searches and unlocking organic search growth.

Content Creation

We stitch together creative considerations and a data-driven approach to help your brand produce content that your audience genuinely wants to see. We assess which content types work best for your business and support idea generation to ensure your content efforts are adding value and delivering unique insights, the result is that you effectively cater to stakeholder needs.

Digital Data Analysis

We use a suite of analytical tools to measure the performance of your digital marketing. We translate complex data into actionable recommendations, we regularly refine and optimise our approach to maximise your Return on Investment and increase the impact of our work to achieve your objectives.

Development

Everything we build is optimised for you and your customers. We always use the technology that is right for your requirements.

Kentico

We have worked with the Kentico content management system since 2010. In that time, we have built several award-winning websites, including Wild Atlantic Way, DAMAC Maison and B&B Ireland, on this feature-rich CMS.

Front-End Development

Lower your bounce rate, reduce demand on your resources and deliver content to your customers quickly and cost-effectively. All our front-end development is tested and optimised to find the best balance of performance and functionality.

Responsive Redevelopment

Our websites are built to support an array of devices and browsers. Add your content once and it will automatically display in the most appropriate format or your customer. We can retrofit this functionality to existing websites.

API Integration

We want your new website to help your business operate efficiently. Call upon our extensive experience of API integration to incorporate existing back-office systems and useful third-party services into your site.

Database Optimisation

Efficient data storage and retrieval will improve the speed and performance of your site. We keep customers engaged by optimising your database resources to improve user experience and keep visitors on the website for longer.

Accessibility Audits

Make your website easy to use for all of your customers. Our websites surpass legal requirements for accessibility. We comply with WCAG AA by default, but also employ ARIA techniques for improved accessibility.

PHP, C#, .Net

Our development team has more than 150 years’ combined experience of .Net and PHP. We can build a bespoke application or website using .Net and PHP, or work within off-the-shelf content management systems powered by these frameworks.

WordPress

We are experienced WordPress developers. If this open-source content management system is right for your requirements, we will deliver a secure, reliable and intuitive website that works for you and your customers.

SEO Technical Implementation

Improve your SEO with a website that is built to be easily crawlable and indexable by search engines. We use several other tactics to boost your search engine rankings and support past and future digital marketing.

UX

Deliver intuitive user experiences to your audience. We create online journeys that culminate in success for you and your customers.

User Research and Analysis

We investigate the behaviour and needs of your customers so that we can design accordingly. Task analysis, workshops and other observation techniques give us invaluable insights into the impact of design on your audience.

Information Architecture

We organise the wealth of information available to your customers into a structure that is instantly understandable. Make it easy for customers to find what they need and perform the tasks that matter to your business.

Wireframe Prototyping

Explore examples of the online journey your customers will embark upon before we have even started designing. We want you to be confident that we have covered all the bases from the start of the project.

Conversion Centred Design

Everything we do is focused on generating the sale, sign-up or click that improves your bottom line. Our research eliminates guesswork and puts your business goals at the heart of the design from start to finish.

Insights

Our Insights team validate decisions, conduct testing & reviews and make optimisation recommendations throughout each project phase

Analytics Audit

We can help ensure that your site or app analytics data is clean and accurate to give you confidence to understand your marketing campaigns and user behaviour. This could include removing spam, filtering internal traffic or identifying any tagging errors.

Analytics Tool Set Up & Improvements

From a basic Google Analytics setup to a large scale bespoke tracking implementation on an enterprise level tool such as Adobe Analytics we can ensure you get the right information you need to meet your business objectives.

Deep Dive Analysis

Skimming the surface may not yield an understanding of your users. We have the skills and the know how to get to the bottom of the pool of data to spot trends and understand behaviour.

Data Visualisation

Visualisations make data easier to understand and therefore easier to make business decisions from. We can create great visualisations using Data Studio or Tableau to help you make these decisions, whether it’s for your overall site performance or beyond.

Optimisation

When we analyse data we come up with hypotheses on how we can improve. Using optimisation tools we can put these hunches into action quickly using A/B testing. We can then collect data to see if these hunches were right.

Delivery

  • Regular Account Planning & Strategy – revenue maximisation
  • Regular Site Reviews - Quarterly Reviews & Planning
  • Migration / Onboarding Services
  • Project Management
  • Account Management
  • Documentation – Functional, Technical, Test Plans, User Guides

Support

  • Ongoing Support & Maintenance
  • Embedded Developers (On-site Support)
  • Site Security – patching, managed services, audits

Hosting

  • Load Testing – Analysis and Recommendations
  • Penetration Testing
  • Hosting & CDN