Simply Zesty Blog

Social

The Ultimate Guide For Facebook On Mobile

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Marketers will know by now that if you're doing anything on Facebook, mobile has to play an integral part. With the majority of users accessing Facebook on their mobile, unless there's a crossover in your strategy for mobile, or you're letting mobile lead the campaign, then you risk missing out on a large section of your potential audience.

Social

The Truth Behind Facebook's Drop In Users: 'There Is No Story'

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According to stories on The Guardian and other sites, Facebook is being "deserted" by millions of users in markets like the U.S., Russia and the U.K. As is usual with any story of this profile, the stats get unleashed and glorified as people cry out that Facebook might be nearing the beginning of the end. It's not, and here's why.

Social

40 Studies and Research Papers That Will Improve Your Marketing Capabilities

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Knowledge is power and knowing what the online trends are is vital if you want to stay ahead of the pack. While case studies are definitely useful, sometimes there you will need research and studies to help figure out what direction you want your business to take. So to help out, we found 40 studies, research papers and guides to help improve your marketing capabilities.

Social

Facebook Stats - The Biggest Brands, Media Companies, Celebrities And Sports Stars

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As Facebook marketing continues to grow in importance, we have a look at some of the biggest brand pages from sports stars, celebrities, brands and media companies around the world. These might not be the best pages in the world, but they are certainly the biggest in terms of fans and followers

Social

Essential Social Stats & Facts That Brand Marketers Should Consider

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With there being so many stats and figures floating around, we've taken the most recent and relevant stats from the Dublin Web Summit's digital marketing stage to give some insights and balance to the industry and where marketers should be focusing their attention...

Technology

Mobile For Brands - Its 1999 All Over Again [Video + Presentation]

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When I was asked to speak at the Dublin Web Summit I decided to choose mobile as the topic that I wanted to tackle and look at how the biggest brands and advertisers are struggling to reach the every increasing consumer base that use smart phones and tablets. It feels like we are all back in 1999 all over again and the race to get "online" is on again...

Social

Social Media Stats For The Fortune Global 100 Companies

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Social media is changing as more and more big companies around the world embrace the medium and this presentation, which focuses in on the Fortune 100, shows some of the trends happening over the last couple of years. 2012 certainly seems like the year where large global enterprises are getting in to the game and fully embracing it...

Social

Animated Video Shows Just How Big Facebook Actually Is

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The coverage for Facebook ahead of their IPO is starting to mount and this short animated video does a great job of summing up the key points that potentially turned the social network into the biggest tech IPO ever...

Social

Moms On Social Media - Some Key Stats

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When it comes to the online world, one of the groups that are often targeted the most are moms because of their huge spending power and control of the household budget. Given the fact that most of these moms now access social networks and their mobile devices, these stats show just how important social media is becoming...


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