Simply Zesty Blog

Marketing

This Week’s 10 Most Talked About Viral Videos

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A roundup of the week's ten best videos from the world of marketing and advertising. This week's collection involves Matt Damon going on strike, an amazing escape from an avalanche, and the first car dealership for dogs.

Marketing

The Key Features Behind A Successful Marketing Campaign

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There are many successful and popular campaigns out there, but what exactly makes a good campaign? Coming up with an exact formula is rather difficult, otherwise we would all be doing it, but there are certain characteristics that ensure it becomes a hit...

Technology

Big Data Made Real: Technologies To Help Improve Your Life

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You've probably come across the term 'big data' and might already be a little tired of hearing about it. But what about the impact that big data has on your day-to-day life? There are a great range of apps and gadgets on the market that work on the logic of self-analysis, looking at your own data to ultimately improve an end result to yourself. It's big data made small, and it's pretty exciting...

Technology

The 20 Most Shared Social Video Ads Of 2012

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It's been a great year for campaign and viral videos. Numerous events like the Olympics gave brands much inspiration, but which ones were shared the most? Here's the list of the top twenty social videos ads of 2012...

Social

Why Brands Can No Longer Ignore Social Commerce

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With social commerce billed as the future of e-commerce for years, many were disappointed at how it didn't take off as quickly as social media. However, now there is a new wave of social commerce startups emerging, ones that have learnt from the lessons of previous years...

Social

40 Brilliant Twitter Brand Accounts You Can Learn From

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With so many businesses on Twitter, we've rounded up the best brands that use the medium to its full potential, interacting with fans and making the experience fun or useful...


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