Simply Zesty Blog

Marketing

Belgian Post Creates Live Webshop To Help Reinvigorate Service

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bpost is the largest Belgian postal service, and is finding that online shopping is eating into its business. It built a live-streamed webshop located in the centre of Brussels which sold a wide range of products and build up awareness of the service.

Social

Facebook Gifts - What You Need To Know

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After a few months in beta, Facebook is beginning to roll out its new gifts serviec for all users, starting off with the U.S. in time for the Christmas season. But what is it, and will it be a success...

Marketing

Why 2013 Will Be The Year Technology Disrupts The High Street

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Real world retail units are coming under pressure from a move to the online world, but we are only at the very start and things are about to get worse for shops on the high street. 2013 will be a year when a number of factors are coming together to force massive disruption in the bricks and mortar shops of this world...

Social

The Essential Guide To Using Pinterest For Marketing

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With 11 million users and over 100 million monthly visitors, now is as good a time as any to get using Pinterest. We cover all everything including best marketing practices, campaigns and its role as a E-commerce platform...

Marketing

Google Analytics' Remarketing Feature Helps You Identify Interested Customers

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The main purpose of analytics tools is to help users better understand how their website is performing and in turn, optimise it further. In the case of marketing, while you're able to improve your site to lure new customers in, being able to identify those revisiting the site and take advantage of this is a lot trickier...

Social

For its 1st Birthday, Fab Launches In The UK After Acquiring LLUSTRE

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With over 5 million members signed up to the service, the design sales site Fab has just announced that has acquired design store LLUSTRE.com which will be relaunching as Fab UK...

Technology

PayPal Handles 60% Of Web Transactions; Leaves Competitors Trailing [Infographic]

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While it's obvious that ecommerce is a lucrative sector, with revenue generated ranging in the hundreds of billions, more and more people are shopping online and using different payment services in the process. Web-app performance management company, New Relic, deals with this sector and decided to collect the performance data of 15 of the most popular payment gateways out there...

Technology

Amazon Tops E-Store Satisfaction Survey With Apple Following Close Behind

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In a survey compiled by customer experience analytics Foresee, it seems that Amazon comes out on top and sets the standard for e-retailers scoring 89 in customer satisfaction. This score is also the highest ever attained by a retailer measured in this index...

Social

Case Study: Boticca Pinterest Page Drives More Sales Than Facebook

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A case study by online boutique Boticca.com showed that Pinterest users buy and spend more than their Facebook counterparts and brings more new visitors, but their level of engagement is lower in comparison...


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It is part of Wireless Group.