Simply Zesty Blog

5 Golden Rules of Social Media, Busted

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The 'rules' of social - the internet seems choco-bloc full of them. Today, Lynsey our Head of Social busts some of the most popular myths...

Social

Is It Time For Social Media Users To Go Back To Basics?

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Open up any of your news feeds and take a look at the content on offer. Chances are there will be short exchanges between friends, links to articles, photos being shared and companies and groups advertising products and services. Over the last year or two, it's the latter that's begun to dominate our feeds more and more.

Technology

YouTube Takes Next Step Towards Premium Content By Renting Los Angeles Studio

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As Google continues to make YouTube into a full-fledged business through ads and premium channels, it looks like it's taken another major step towards improving the quality of content.

Social

Top Tips For Streamlining Your Facebook Newsfeed

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How can you get the most out of your Facebook newsfeed? Our tips will help you manage your feed to get only the content you want.

Social

The YouTube Channel Problem: Who Does It Really Favour?

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This week marked the moment YouTube kicked its revenue strategy up a gear or two. After talk that goes back as far as late 2011, the video sharing site has introduced paid subscriptions to select channels. With more than one billion people monthly users, the opportunity for the site to diversify how it generates revenue has never been greater. However, while U.S. users familiarise themselves with these channels, who's going to benefit from this?

Social

Why LinkedIn Now's Upgrade Shows That Its Finger Is On The Pulse

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Alongside the basic aspect of job hunting and CV displaying, LinkedIn's strategy can be summarised in one simple motto: Content, content, content. This is reflected in its upgrade to its news and curation service LinkedIn Today which has seen a few changes made to it.

Technology

How Startups Gave Yahoo! Its Mojo Back

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Yahoo! is behaving like the biggest startup in the world right now. With a huge appetite for new talent and products, the Yahoo! under Marissa Mayer is entering a new phase of growth that's bringing it to the top again.

Social

Are We Ready For The Sharing Economy? (From TNW2013)

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At The Next Web in Amsterdam, Loic Le Meur spoke about the impact of a sharing economy and the realities of today's culture, that now "less is better", and where we favour sharing over owning. We are now, according to Le Meur, in a much more open society, with different values where sharing prevails.

Social

The One Thing People Forget When Discussing Online Reporting

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When a major event happens - either one that's been planned for or something entirely unexpected - something happens that is all too predictable. Soon after the event has passed or has developed further, an argument breaks out about journalism, the future of media and whether digital technology fits into the narrative of a news story

Social

Why The Best Social Media Algorithm Is Yourself

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With many different news feeds fighting for our attention, it can be difficult to keep up with all the updates and posts that they spew out. While algorithms certainly help lessen the problems experienced, there's no replacement for your own judgement...


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