Simply Zesty Blog

Social

Why Marketers Should Give Facebook's New Competition Guidelines A Chance

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Facebook has made more changes to its promotion guidelines, allowing users to enter competitions by liking or commenting on a status. But should it be worried about the reaction from marketers or from regular users?

Technology

25 Unmissable Digital Articles To Read This Weekend - 29th June

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As always, we round up 25 of the biggest stories relating to the world of social media that you have to read, featuring a mixture of the week's news and thoughts from some of the top people from the world of social media, the Web and technology.

Technology

25 Unmissable Digital Articles To Read This Weekend - 22th June

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As always, we round up 25 of the biggest stories relating to the world of social media that you have to read, featuring a mixture of the week's news and thoughts from some of the top people from the world of social media, the Web and technology.

Social

Facebook Introduce New Analytics & Photo Comments Before Major Event

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With Facebook's mystery press event just hours away, the social media site hasn't wasted time in bringing in some new updates, mainly a much needed update to Insights and photo comments.

Social

What's In A Name? Why Brands Are Buying Into Personalisation

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Have you walked into a Starbucks recently and ordered something only to have your name written on it? Or walk into the shop and pick out a bottle of coke with your friend's name on it? Chances are you have and it's an old but effective type of marketing that you mightn't realise just how effective it is.

Social

Social Search The Future For Pinterest's Developing Business Model

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Pinterest has a solid userbase to base a new business model upon, but the company isn't going for traditional ads. Instead, it's set its sights on an ambitious aim: Social search.

Technology

The 9 Best Types Of Vine Clips You Should Be Posting

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With the hype surrounding Vine ending, we're beginning to see the app's worth beginning to show. The creativity and imagination that has been associated with the app is now coming to light as users have now developed a feel for it.

Design & UX

Introducing The Social Colour Guide!

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While we mightn't realise it at first, colour plays a major part in determining the mood and tone of a brand message. They help shape how consumers feel about your brand and the emotive responses they have when they interact with your company.

Viral Videos

Meet Old Spice's Newest Chief Director Of Marketing - A Wolfdog

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Keeping a brand fresh and vibrant isn't the easiest. If you don't change your ideas, your audience will get bored and tire of your product and if you change things too much, you risk alienating those who liked your brand in the first place. So what's the solution? For Old Spice, it's hiring a new Chief Director of Marketing who just happens to be a wolfdog.

Marketing

15 Brands On Vine That Are Getting It Right

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As soon as it was released, Vine has been embraced by multiple brands as they try to cash in on its popularity. While it's still early days, there are a number of brands out there that are really making the most out of the format and enhancing their content...


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It is part of Wireless Group.