Simply Zesty Blog

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Full Tilt Showcases New Brand With Dramatic Advertising Campaign

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Some of the most interesting stories are created or told at Full Tilt. Being able to share these stories and the intrinsic enjoyment of playing games such as poker, casino or slots is key to the new Full Tilt brand.

Social | Marketing

Twitter advertising: Good news for small businesses in Ireland and the UK

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Promoting your business on Twitter just got a lot easier.

Marketing

Taco Bell Gets Critics To Eat Their Words In Fantastic Campaign

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If there's one thing that Twitter is definitely used for, it's letting everyone know about something that annoyed you. Criticising a company for anything ranging from poor service to questionable decisions is an activity that we've all engaged in at one point or another, but what happens when the company in question takes this on board?

Marketing

The Best Use Of YouTube's Pre-Roll Ads You'll See This Year

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We have all been subjected to those annoying pre-roll ads on YouTube where we can't wait to hit the skip button. However, it's surprising that it's taken a brand this long to use this to their own advantage. Step forward the Australian Federal Police and VML who ran this brilliant campaign.

Marketing

Qatar Airlines Takes You To Barcelona Island In Fun Ad

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Qatar Airlines is the new sponsor of the football club FC Barcelona and has announced its partnership with the popular club in style. Basing its latest ad on an island dedicated to all things Barcelona, Qatar takes you on a tour that features some of the club's biggest stars.

Marketing

Facebook & Shutterstock Partnership Gives Advertisers Access To Over 28M Images

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The role of imagery on Facebook's news feed grows by the day. Facebook knows this, and it also knows that small businesses don't always have access to high quality images when creating ads. Since they're pretty much the lifeblood of Facebook's revenue, it struck a partnership with stock image site Shutterstock to allow advertisers to use its images for Facebook ads.

Marketing

Baby Cop Chases Down Vacuum Cleaner In Incredibly Cute Samsung Ad

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Placing babies in weird and abnormal situations has become a major trend in advertising. With Evian leading the way, Samsung has come up with its own version featuring a baby cop chasing down a vacuum cleaner.

Social

Why Twitter Will Nail Location Marketing Once & For All

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Of all the things that social has tried to nail down, location and search are the most exclusive. Facebook spent years experimenting with location and hadn't much success while Foursquare has yet to make a profit. But both could be overtaken by Twitter who best placed to find the middle ground.

Marketing

Barclays's Heartfelt Tribute To Fans Of English Football

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The English Premier League (EPL) started on Saturday to a lot of hype and anticipation and it lived up to expectation. So to coincide with the beginning of the season, Barcleys, the main sponsors of the EPL, released this 90 second ad showing just how much football means to everyone.

Marketing

Coca-Cola Takes 'Share A Coke' A Step Further With Personalised Billboards

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Coca-Cola has been pushing its 'Share a Coke' campaign across Europe this summer, which has been praised despite its sales targets missing the mark slightly. The idea of personalising coke cans has already proven to be a hit in Australia, but why settle for that when you can be like Gefen Team in Israel and take things a step further.


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