One of our main jobs here at Simply Zesty is keeping up with trends in the fast moving world that is social media and luckily there are some amazingly talented people out there who write about the subject every day of the week. Most of the blogs in the list are written by people who are thought leaders in the business and you could do worse things with your time than subscribing to their blogs and following their advice that will hopefully help you to market your business online and fully grasp social media.
Chris Brogan is President of New Marketing Labs, a new media marketing agency, and home of the Inbound Marketing Summit conferences and Inbound Marketing Boot camp educational events. He works with large and mid-sized companies to improve online business communications like marketing and PR through the use of social software, community platforms, and other emerging web and mobile technologies.
If you are trying to promote your blog using social media there is a 99% chance that you are going to be spending some time on Facebook. The purpose of the blog is to cover all issues pertaining to Facebook including new applications, general news, and analysis about the future of Facebook. If there is anything new happening on Facebook there is a very good chance that these guys are going to have it covered first.
Seth was founder and CEO of Yoyodyne, the industry's leading interactive direct marketing company, which Yahoo! acquired in late 1998. He holds an MBA from Stanford, and was called "the Ultimate Entrepreneur for the Information Age" by Business Week. His blog is a collection of some of his best ideas and short anecdotes and although it won't always give you a practical solution it will give you a huge amount to think about and spur you on to greater things. Well worth bookmarking and stopping by during a quiet period of the day to get some excellent insight into marketing from somebody who has been there and done it.
This is a one man show of a blog and consulting company all rolled into one and you will consistently find great writing and powerful ideas here from Jason Falls. Jason is also a regular on the conference circuit and has established himself as one of the thought leaders on social media. He also knows the web inside out and has stakes in many succesful web companies
Scott is a marketing and communications professional focused on the digital industry Ã¢â‚¬â€ specifically on social media. His career spans a number of industries such as healthcare, pharma, biotech, travel, automotive, tech, and communications, and includes a wide range of clients, from start-ups to Fortune 500 companies. Currently on the staff of corporate communications in Ford Motor Company, Scott heads up the social media team and offers some great insight into social media.
Keep an eye on these guys and you will be getting a great insight into some of the main trends in social media and will pick up some great ideas that you can use for your own company.