Simply Zesty Blog

Viral Videos

Hyundai Create Immersive Virtual Test Drive Experience

Written by Simply Zesty on

Now this is a fun way to show off what your car can do. In South Africa, digital agency iLogic developed a real-time virtual test drive game that let you experience everything the new Hyundai i30 had to offer. The great thing about the campaign was that real cars were used - the game was displayed through projections on the windows - and it had users compete via Facebook connect, adding a competitive element to it. It looks like a lot of fun and certainly gives the concept a fresh spin.

TAGGED IN:
  • viral-videos
Contact Us
Simply Zesty Limited is a company limited by share capital and registered in the Republic of Ireland, No. 472417.
It is a part of UTV Media Plc.