Delta Lingerie Create First Ever Facebook Poke Campaign

January 8, 2013 0 Comments

It was only a matter of time before we would see campaigns designed around Snapchat and Facebook Poke. While there have been one or two for Snapchat, the latter is only starting to be used as such. Grey Tel Aviv created this campaign for Delta Lingerie where fans could view a 10-second video that would catch their attention. Both mysterious and sexy, the video let fans claim a discount after they watched the video. Something tells us this will be the first of many campaigns built around this mechanism.

First spotted on Digital Buzz Blog.