One of the things clients and readers of this blog ask us about are Facebook fan pages and how to create them. Only yesterday Lauren was complaining about just how hard they are to manage so we wanted to create a guide that would answer some of the most common questions we get asked and show you with a short video so as there is no doubt whatsoever. We can’t guarantee that Facebook themselves won’t change these page settings around again but for the moment these are the questions on facebook fan pages that you ask most often…

How To Set Up Your Own Facebook Fan Page

You are probably wondering why this even makes it to the list but if we had a penny for every time somebody asked us how to build a Facebook fan page we would be very rich indeed. It is a simple enough task but as you will see from the video the information is buried and can be hard to find.

Adding Extra Admins To Your Page

You may run the Facebook page between a couple of you in the company or indeed your page may be getting so large that you need several people to manage it and this video will show you how to add extra admins to your Facebook fan page.

Adding FBML Boxes To Your Page

The code behind Facebook fan pages is FBML which can be very annoying to work with but it is what it is and you will have to use this video to get the basics and start working around the different ways of updating your pages.

Targeting Your Updates By Country And Language

The beauty of Facebook is the targeted nature of what you can do and sending out updates and status updates can be targeted at whatever language or country you want so as you are hitting your target market and not annoying fans with irrelevant updates.

Updating Your Fans Directly

You may want to send an update directly to your fans and the good news is you can either send text, links or even a video to your fans directly. It will appear in their updates section on their profile and it is an effective way of sending out more important messages.

Turning FBML Boxes Into Tabs Or Applications

Once you have created your FBML tabs or boxes the next step is to turn then into applications or have them as tabs at the top of the fan page so as people can browse them at ease. Simple to do when you know how and this video teaches you how.

Growing Your Initial Fan Base

Every Facebook fan page needs some fans to start it off and one simple and effective way of doing that is to suggest the fan page to your own friends that you have on your personal profile. You will be able to give the page an initial push by using this simple technique.

Choosing Your Landing Page

Most people leave the wall as their default landing page (the first page that people see when they arrive and are not fans of the page) but you can change which page visitors land on and create great “calls to action” to engage your fans immediately and turn them into longer term fans.

Importing Your Blog Via RSS

This option might not work for everybody (we don’t use it as it just sends out links to our blog and we would rather people stay here to read it) but if used correctly it is an easy way to push content to your wall. You can add your blog’s RSS feed or even import videos, presentations etc to make your wall fell as if it has something happening on it.

Adding A facebook Fan Box To Your Website Or Blog

Another simple way of getting some fans is to add a Facebook fan box to your own site. It is simple to do, will attract more fans and it also creates some dynamic content on your own website or blog that users can interact with.

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