01 210 8127 or 086 868 45 06
+44 (0) 20 8133 8127
Augmented Reality in action – 5 amazing examples
Like it? Tell your friends!
Augmented reality is the buzzword at the moment, the current ‘thing’ to do in social media. AR in itself is not a new concept, but the ability to combine AR with smartphones is what has got everyone excited most recently. It’s just about tipping over into the mainstream and there are already some amazing examples of AR. To give you an idea of how advanced we really are, I’ve outlined a few of these so you can see them in action.
Augmented Reality Tshirt
If the one problem you had with magazines before now was that you couldn’t wear them and play rock, paper, scissors with them, then this ones for you! A new Swedish magazine has launched on a tshirt and in the first issue, you can play the game along with any web camera.
iPhone in an iPhone
If one iphone just isn’t enough for you, this handy little app shows you an iphone within your iphone which you can play around with. Because… why not?
NDubz launch on AR
UK group NDubz have launched an augmented reality site for their new album. Simply visit the NDubz 3D site, follow the simple instructions and you can have NDubz performing right before your very eyes.
Night at the Museum 2
Soon we won’t remember a time when movies are released without integration with Augmented Reality. Night at the Museum 2. Similar to NDubz, you hold up the DVD packaging to the screen and watch the characters come to life.
Augmented Reality Helicpoter
This is pretty cool – saving the best til last. The Parrot AR drone is a brand new iPhone controlled quadricopter. You can control the quadricopter using wifi with just your iphone, but better than that you can fight with other machines using augmented reality, as the video above shows. To see just how amazing the quadricopter is even without the AR games, check out the video below.
Possibly Related Posts:
- Online Privacy In Social Media – It Doesn’t Exist
- Facebook in the real world – amazing case study
- Why My Love Affair With Apple Is Wearing Off
- CEO Interview – Getglue Helps You Check Out The Best New Content
- Uber Cabs – Review And Interview With CEO
Interesting stuff. We’re launching a web based AR app next month that allows you see what a given watch would look like on your wrist. We *think* this is the first Retail focus AR app in the UK. Anyone know if we’re right about this?
I want one of those AR drones!!! Some of the AR is mind blowing stuff, it presents a whole new set of opportunities for marketers to engage with customers. I posted a bunch of AR examples last week, and a few of them really intrigued me http://www.mrlukeabbott.com/marketing/augmented-reality-what-it-means-for-marketing/ the Zombie shooter game (3rd one down), the augmented billboards (4th one down) idea has a lot of potential although here it’s used in an anti-advertising way, and the final clip from TED which gives an idea of where this technology might go in the future – there won’t be a screen, any flat surface will do.
[...] Augmented reality in action: 5 examples: Videos: Augmented reality: Was ist das und was kann man damit machen? [...]