One of the most common misconceptions on the web is that if you create good content people will come to your website. Wrong. You have to help spread the content a little yourself at the start and get it out to people who appreciate it the most. I wanted to show you the ways in which we market our blog and illustrate just how much emphasis we put on this blog as the central component of everything we do. We spend lots of time working on the different elements that feed back in to the blog but we still focus 70% of our energy writing good content. Without top quality content this model pretty much falls apart and you still have an uphill struggle. The chart illustrates everything we do quite well but to get the full effect of how we execute this please watch the video below as you read the chart.
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Interesting, and thanks for the video as well, helped make it all a little clearer.
Yes Karen I thought it would make it a little easier if I talked through it. It seems kinda complicated at first but once you go through the different stages it really is quite easy
Nice breakdown of real world stuff.
Hey thanks for the diagram and video. Really gives a great snaphot view of social media and how to link it all together. Like the importance of connecting real world stuff with the online world.
Niall
he idea is great and the content of the diagram is great. Layout of the diagram needs improvement. If you’ve got the original and email it to me I’d take a stab at laying it out
Dermot
[...] it’s best it really is special. I want to give you an incredibly simple example. Last week I did this post with a diagram of how I saw the promotion of our own blog. As you can clearly see I am no designer but I thought [...]