Why Gaming The Twitter Experience Is Never A Good Idea
I don’t need to convince you at this stage that twitter is a remarkable service that is massively useful. It’s changed the way we all communicate. Some people see it as a massive business opportunity because with over 150 million tweets sent every single day there are money making opportunities for 3rd party developers. In recent months we have seen Twitter squeeze it’s developer community and take control of some of the areas that it needed to in order to start monetizing. I’ve noticed a couple of new services in the last couple of weeks though that look to do something completely different and that is to game the Twitter experience and I think it’s a really bad idea. These two sites are trying to make money for users or drive traffic to sites and they seek to change the way in which we all use Twitter which is not a good thing…
Bre.ad
Only launched in the last couple of days this is a site that allows you to add billboards to any links that you shorten and were to share through Facebook or Twitter. The idea is that when somebody clicks on one of your links they will see your own personal billboard for 5 seconds before they actually head over to the link in question. It’s like having your own personal pop up ad and spamming it out to your own network to make money (the ultimate aim of the site will of course be to split revenue with advertisers).

Triberr
Triberr is aimed at publishers and bloggers online who want to get more traffic to their site using Twitter. You sign up and you join what is effectively a Retweeting club where you all promise to Retweet blogs posts from your tribe. It does it all automatically and the logic is that you could be giving out 10 Retweets to others but you will always be getting 10 back to your own site as well opening it up to a whole new audience. This really is the most pointless type of activity you could ever imagine because not only do Retweets send you very little traffic but you could also be Retweeting out random rubbish from other people in your tribe to your own network.

Horrible Concepts
These really are two horrible ideas because they seek to undermine the entire Twitter experience for either financial gain or to try and engineer fake traffic. They are not the sort of things that Twitter could ever ban or close down but luckily I think you’ll find that no users will want to take part in either spamming their networks with pop up ads and the publishers trying to join Retweet clubs will soon see that they have little or no value. Unfortunately for people seeking to get the most out of Twitter there are no short cuts or fancy tricks like this and building up your networks is all about hard work, being genuine, helping others and being entertaining. Spamming your followers a Retweeted personal billboard is really not going to do much for you.
