Focus on relevant competition and trends with analytical tool Twittie
The growth of Twitter and social media in general has made the need to measure and analyse accounts and their progress even greater for businesses. There are many analytical tools out there, like Optify and CoTweet, which aim to help businesses drive more traffic and leads but the number of analytical tools are as many as they are varied.
Twittie differentiates itself from the other analytical services by focusing on the location for its users, allowing them to keep up to date with new trends as well as their clients and competition.
The service, which will launch at the beginning of this month, analyses the results and development of your twitter account by tracking your followers, monitoring reactions to your tweets, links and tags and checks your influence in relation to your competitors.
The service also offers suggestions based on this to help tailor your tweets towards your target market and make them more effective. The site gathers data about when your followers are online so that you will know the best times to tweet at the best time, resulting in greater engagement with your followers.
Those interested in the service can avail of an interactive demo which guides users through its service and features, giving them a taster of it and how it works before they sign up.
Currently the service focuses on the British and Polish market but it will be introduced to other areas such as Germany, Spain and the US in the next few months.
Hopefully when the service launches properly, the quality will be far greater than their promotional video which appears to be a text-to-speech video, although the company is Polish so perhaps it’s a little unfair to dwell on it too much.
