Author of Using Email Signatures To Increase Traffic And Community

Using Email Signatures To Increase Traffic And Community

Posted on November 8th, 2009 by Niall Harbison in Social Media, technology

email signatures GmailEmail may not be very fashionable or sexy in the new world of social media and Google wave but it is effective and we all use it every single day and it is an integral part of our lives. Email can be used for direct marketing through your newsletter but we wanted to show you a handy little Firefox plugin that will help you grow your traffic to your blog as well as helping to build your social networking communities online on an ongoing basis.

You will have heard countless times that one way of growing your blog traffic is to have a link to your blog at the bottom of each post but this goes one better by pulling in your RSS feed to display only the latest post and thus giving people something new to click through each time they get an email (again the importance of having good titles will work here).

Here is my own signature which as you can see steers people to my various social profiles on the web and displays my latest post. When you think that some days I send up to 50 emails that is a lot of people seeing a post with a snappy title that they can click through to and our traffic to the blog has increased significantly since we have introduced these signatures.Email Signatures Gmail

Installing Your Own Signature

It won’t take you more than 5 minutes to install your own Wisestamp plugin (you will need to be using Firefox though) and you only need very limited technical knowledge. Customize the signature as you see fit by adding your own text and profiles and then it will add to your emails automatically. Here is a short video explaining how it works…

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Comments

5 Responses to “Using Email Signatures To Increase Traffic And Community”

  1. Good one Niall, just installed it! Thanks for sharing man.

  2. [...] Email signatures may seem boring but they will help grow traffic … Share and [...]

  3. Great tip. I installed it and recommended it to the rest of my team. I love any of these automated shortcuts to save time and build traffic. Keep ‘em coming :)

  4. Very cool Do you have to be using a web bases email client or is there a way to use this in say, apple mail?

  5. I liked the signature. Surely I have to try this plugin. Thanks for introducing this

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