How To Get Coverage Online Using Images
There are plenty of lazy journalists out there who like to take press releases and copy and paste them to form the basis of their story. It’s easy, the hard work has been done and it means they can get down to their local for a beer once their copy has been filed and the deadline made. Now there is an even better way of getting coverage…designing a slick image with some stats from social networking sites or online services and sending it to tech blogs. This has been going on in the offline world for years with images being sent to newspapers and magazines featuring branded content for years and now people trying to get coverage on social media blogs have figured out that they can stand out from the 100s of other stories by simple getting their graphic designer to knock up a quick image with some stats. The beauty of this method is that you don’t even have to own the service or tool you are doing the image for. Most of the stats on the examples below are simply publicly available information nicely cobbled together by a designer. Have a think about it? Is there a way that you could get all the stats from your site or a service in your country and do something like this? The guys who designed the Google one below have had their logo and URL posted all over the web. It’s a smart way of getting the message out there about your site for the price of a simple little design and crucially when it lands in a journalist or bloggers inbox it will really stand out…
Tumblr Stats
Comments