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How Many Battles With Tech Giants Can Google Afford To Fight?

How Many Battles With Tech Giants Can Google Afford To Fight?

Google came to prominence because of it’s efforts in the field of search but increasingly they are spreading their wings and challenging some of the other huge tech companies out there. With large scale battles looming against the likes of Apple, Microsoft and Facebook to name but a few are Google spreading themselves too thin or can they win all these battles against the other tech giants…

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New Bing Ads Show Facebook Within The Search Experience

New Bing Ads Show Facebook Within The Search Experience

Bing have just launched a new series of TV adverts that are playing on their partnership with Facebook to include likes in the traditional search experience. It’s one of the first times I have seen the future of social search spelled out so clearly and it’s clear that Microsoft and Bing are taking the battle to Google with a little help from their friends in Facebook…

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