KLM Thank Their 1 Million Facebook Fans With Video

We’ve seen all sorts of brands thanking their fans for reaching certain milestones; the latest is KLM who reached a million fans recently and wanted to give a little back to their loyal Facebook community. Following on from Cadburys and Heineken creating videos for reaching the million fans mark, this one is fairly simple and straightforward and shows the everyday people who work at KLM saying thanks. It’s a great way of humanizing the business and showing some of the normal people who work there rather than having a huge flashy promotion.

KLM have shown countless times just how much they understand social media with the likes of this airplane campaign, this smart Twitter campaign, and also some excellent customer service. Watching this video would make me feel happy to be a KLM fan, and want to engage with the page even more so you could say that is probably job done.