I was at a conference tonight and due to a combination of my phone being nearly dead and the fact that I’m trying to cut down on my Twitter usage (long story) it was the first conference that I have been to in a while where I actually fully concentrated on the speakers. I have a new habit at conferences (which nearly everybody has) of sitting there with my laptop on my knees answering emails and updating Twitter with interesting things I hear and even talking with other people at the conference on Twitter. Something changed tonight when I was watching the talks and giving them my 100% dedicated attention… I enjoyed it and left feeling inspired and uplifted…
I have been talking to different people in the last couple of days about the tools the use to access Twitter and have been blown away by the amount of different services, apps and tools that are in use. We are big Tweetdeck users here in the office and for all our clients but it seems to be a case of different strokes for different folks. With that in mind I wanted to carry out a little poll to find out what a social media savvy bunch like the readers of this blog would use. There are benefits to each service and what I actually find is that I end up using a couple like Twitter.com to access things quickly, the mobile when I am relaxing in the evening or on the go an Tweetdeck for more formal client work….
I was looking through our stats this evening here on the blog and one thing really jumped out at me, just how little traffic comes to the site via Twitter. Twitter is often championed as a great way to share links and build traffic to websites but to be honest we really don’t benefit from [...]
We recently won a pretty large client very simply through Twitter and as I said on Twitter at the time “It helped me feel better about the hundreds of hours I had spent dossing on Twitter”. Nobody needs to preach to the merits of Twitter to me but one complaint that I do often hear people saying to me is Twitter really worth all the effort and will I get business out of it? Just last week we conducted an extensive interview with Loraine from La Cucina a business that is using social media effectively to bring real customers through the door and she said that Twitter was the least effective tool for getting customers to come to her shop although it was good for networking with other food bloggers. The thing with social media and Twitter in general is that it changes so quickly and trends can appear from week to week so I wanted to get a discussion going and run a poll and see what the majority of people out there thought. For what it is worth here are some of the thoughts that I have on the issue…
Using Twitter search is something that many of us do on the web on a daily basis and it is indeed claimed by many to be one of the most important sites on the whole web today die to it’s real time search capabilities. Rather than just being a simple search engine to enter queries in to there are a ton of different syntax and tools that you can use to broaden your use of the service and improve the relevancy of the results you get. Here are some of our tip tips on how to get the most out of Twitter search…
Every time that I log in to Facebook I feel more and more as if the biggest social networking service in the world is morphing in to Twitter. For the last year and certainly since they acquired Friendfeed they have been rolling out features that are a direct carbon copy of what Twitter has had so much success with. We wanted to have a look at some of the biggest changes that Facebook have made and how they are all making the service seem more and more like twitter starting with the new share feature which is basically a carbon copy of the retweet feature on Twitter…
Is it time to stop seeing Twitter as the story itself and realise that it is just the place where stories are discussed? Twitter is often used as a lazy newshook to add a bit of ’sexiness’ to news stories, but I think it’s now moved past this and shouldn’t be the story in itself.
In light of the real time search that Google announced yesterday we take a look at where Twitter is at and ask if they missed one of the biggest valuations in history by not accepting a deal in the summer when they had every celebrity in the world embracing their service and users flocking to them. We look at all the challenges facing them including Facebook, the business model and the huge pot of money that is burning a hole in their pocket. There are some bright sparks on the horizon including geolocation but there is no doubt that users on the decline and there are some hard decisions to be made by the team at Twitter including…
Pizza Hut made headlines this summer when they hired dedicated Tweeter (or twintern) Alexa Robinson. She’s now back and with a new job title. Pizza Hut ran a competition to crowd-source her name and the winning entry was picked. Meet the Pizza Hut tweetologist.
Golfer Tiger woods has been in a serious crash and we looked at the way the news was being consumed around the world in an instant through social media whereas the main news networks were nowhere to be seen. This demonstrates the massive shift there has been between old media and new media, a massive shift is under way…











