Simply Zesty» Some Booze, Introducing The Team And Thanking You All – SimplyZesty

Some Booze, Introducing The Team And Thanking You All

Niall & Lauren — Thu, 26 Aug 2010 20:41:30 +0000

Myself and Lauren run around with our heads up our asses trying to build a business in tough times and sometimes forget to thank the people who help us and make the business what it is today. For the last 15 months since we have started we keep saying “lets bring everybody over for a shed load of beer who has ever helped us out” but we never seem to get around to it. I want to fix that right here now by extending an open invite over to our offices for beers, pizza and ping pong on Friday 10th September. We take everything we have for granted and really wanted to thank everybody from staff to clients to people who read this blog to people in the online community. We lead out lives in a way that never allows us to relax and we just decided that it was time to sit down and say a little thank you to everybody and have a beer with the people we should have been taking more time to talk to in the last year. Here are some other people that I want to thank right here right now and who will of course be coming along to party…

The Bad Looking SZ Bunch

Not been great at doing intros of new people here on the blog recently so thought a massively photoshopped photo (thanks Sarah) was in order. The only thing I can say is that we are a highly trained team and nobody will be able to beat even the weakest member (Tom) of the SZ team at ping pong on the night. Been bad at doing intros for new SZers recently so here is the lowdown on all the new team members…

Wise Old Lads

The two old looking lads (sorry Pete and Ken) are the wise heads who help steer the ship and keep us grounded or in boring business speak are our non executive directors. Together with myself and Lauren they make up the Simply Zesty board and will help us with our expansion in to the UK.

The Scruffy Arty Lads

The lads who get away with dressing scruffy and coming to meetings as they can claim to be arty are Aaron and Simon. They head up our video production side of the business and make quality content for both ourselves and brands here and in the UK.

The Brit Pack

Well apart from Lauren who hails for the UK there is Duncan who heads up our office over there and will be looking after out presence in the UK as we grow there. There is also our latest recruit Barry who brings some much needed development resources to the picture. Oh and the lovely Sarah who manages the office and makes sure the rest of us can keep doing great work is also from the UK!

The Paddies

Everybody else in the picture is from Ireland and works here in Simply Zesty HQ. We couldn’t do the work without such a great team and the only worry that we all have is that we are getting so cramped that the ping pong table is under major threat as new desks arrive! We are looking to move to the city center in the near future but finding the right spot is tricky.

Network Of People We Work With

Apart form the people in the picture there are just as many that we work with on a free lance basis doing everything from partnering to animation and building apps. These people are not full time in SZ but they are just as crucial to what we do. There are too many to list but you all know who you are.

Online community

We work with so many people on a daily basis in the online community that really help us out. People come along to launches, come and dance at events, enter competitions, read the blog here, do interviews, share content, do blog posts, share Youtube content, give us feedback, put up with us, humor us, listen to our wacky ideas, disagree with our blog posts, follow us on Facebook and generally go out of their way to help us and for that we are really really grateful. It’s a tiny gesture and the very least we can do is get you all very very drunk

Clients

We wouldn’t be able to play ping pong all day instead of working and organize parties if it wasn’t for the clients we have Most we have been working with for long periods of time and for them showing faith in a small Irish company trying to do something different we are eternally grateful.

Invites

We will work on some sort of official invite malarky next week for people who don’t see these blog posts but feel free to just come along. I’m not joking in the slightest in that if you read this blog and would like to come say hi and have a beer please do, we’d love to meet you. All you need to know is that there is free beer. It starts at 6 and you can see where you are going to here…

View Larger Map

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NiallF — Fri, 06 Aug 2010 12:39:08 +0000

Another week and another episode of the Simply Zesty show with yet another new line up featuring Rob, Ciaran and Fagan. Lots to talk about this week with the announcement of the Facebook phone which allows you to call all your Facebook contacts as well as discussing some of the recent issues with Google places. In the biggest surprise of the week Rob brings up a new location based service that Fagan has never heard about! Check out the show and make sure to subscribe to our Youtube channel or the show on iTunes via the link on the right of this blog. Also you can find the show on Digital Times from now on as well.

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We’re Hiring At Simply Zesty!

Lauren Fisher — Tue, 03 Aug 2010 14:55:08 +0000

The time has come to open our doors once again, and find a new member of the SZ team. We’re looking for an Account Executive to join us here in the Dublin office. The full job spec is below and if you’re interested then you can contact me, Lauren at lauren@simplyzesty.com or call 012108027 . The job description is below and remember that you send us a CV and cover letter, or keep the application original and surprise us with your social media skills!

The job role

We’re looking for someone who is already enthusiastic about digital marketing and social media and is keen to develop this into a career with a dedicated social media agency. A degree isn’t necessary for this role, but we do need to see that you can demonstrate experience and awareness of digital marketing. Ideally you will be active across a range of social media channels yourself and have a passion for how businesses can use social media to reach and engage with their consumers.

You will also have excellent literary skills and be able to demonstrate an example of copywriting you have taken out. As well as knowing social media, you will also have an awareness and understanding of other digital media marketing channels, for example search engine marketing or online advertising.

You will provide day to day support for the account manager in the team, through assisting with reporting, researching the social media space for our clients and competitors and daily tasks for campaigns. You will be comfortable working across different platforms and using different media, including photo, video, blogs, podcasts and applications both for social networks and mobile platforms.

Salary : €20,000-25,000 depending on experience

Who Will You Be Working With?

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Niall Harbison — Fri, 16 Jul 2010 13:22:02 +0000

In the latest episode of our weekly show we bring you all the latest news from the world of social media. With Niall Fagan on holidays this week we ha to draft in the new head of our UK office Duncan Birch who is here in Ireland for the week getting up to speed on what we do. The show this week covers stories about QR codes popping up in place of traditional bill boards, the huge buzz around the Old Spice adverts and some more serious talk about how Facebook should moderate pages.

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Introducing… Duncan Birch And The UK Office

Lauren Fisher — Tue, 13 Jul 2010 08:47:34 +0000

As you know it’s been an exciting few months at Simply Zesty and we are very proud to announce the new head of our UK office – Duncan Birch!

Duncan will be heading up the office in London and we are very excited to have him join us in SZ towers. Duncan brings with him a wealth of experience in online marketing, email marketing and SEO and is incredibly excited about being more involved with social media.

In his own words

“Having been an early adopter of Twitter since it’s inception racking up over 15,000 tweets. I have been increasingly interested in the growth of Social Media and how it is changing the way businesses need to utilise Social Networks for increased engagement with the people that matter – their customers who are now using these platforms more than ever.

What is really exciting is Social Media is still relatively in it’s infancy but I really enjoy talking to new clients about the huge opportunities there are out there to add significant value to their other marketing programmes and I think integration in all the variety of marketing disciplines is key to getting the right formula.”

We know that Duncan is going to bring a lot to SZ to help us grow and he has a fresh approach to marketing and business development that suits us down to the ground. We haven’t yet tested his ping pong skills, but he’s staying with us in Dublin this week and tells us he’s brought this bad boy with him.

You can find Duncan on Twitter @dunkndisorderly ! Say hello

The New UK Office

We needed to find Duncan a nice new home and we are lucky enough to have some great new offices in the center of London. Our contact details have been updated as well.

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The Zesty Show Episode 4 – Google Me, Browser Wars And Jonah Lomu

Lauren Fisher — Fri, 09 Jul 2010 08:21:59 +0000

This week on the zesty show we have the lovely background back and are in a rain forest to talk about Google me and all the speculation that goes with it, the latest round in the browser wars and a bogus Twitter account from one of rugby’s most famous ever players Jonah Lomu. This is the fourth week of the show and feedback so far has been good but do make sure to get involved in the discussion yourself in the comments if there is any feedback that you have or if you simply want to challenge any of the thoughts on the stories above. It would be great as well if you could help us by subscribing to the channel on Youtube which is the main place to find the show. Enjoy

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Niall Harbison — Fri, 02 Jul 2010 08:49:38 +0000

52 Burrito Dates Gets A Mention

So this week we have some interesting topics to talk about including The Times Online charging for content, a brilliant blog called 52 burrito dates and Cliqset. You might also notice that we don’t have a beach behind us this week but don’t worry that is only a one week thing as we blew a light just before going in front of the green screen. As you can see the show is also now on Youtube which is going to be much easier for people to find and if you want to keep up to date you can always head over to over channel and subscribe so as you never miss a show. Things are pretty busy this week but we promise by next week you will be able to download the show from iTunes, the idea is to make it a little better each week. As always let us know what you think of the show in the comments and send us any feedback or ideas for upcoming shows that you might have.

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What we got up to while Niall’s away

Lauren Fisher — Sun, 27 Jun 2010 12:33:41 +0000

Niall is away on a pretty cool trip to America at the moment, so we decided to have a bit of fun at SZ headquarters while he’s away…

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The Zesty Show – Part 2

Lauren Fisher — Fri, 25 Jun 2010 11:20:47 +0000

Introducing episode 2 of the Zesty Show! Up this week – some more vuvuzelas, Bing Entertainment & Spotify. You’ll note that the title of ‘The Fagan Show’ didn’t stick, despite a few people supporting this! Namely Fagan himself. You’ll also notice that Tom is absent from the show this week, but for all his fans out there, we assure you he’ll be back in full swing next week.
We really would love you all to get involved in the comments, tell us your thoughts on the topics we discussed, general thoughts or anything in particular you’d like to see on the show.
I would also like to let you know that this week’s show is suitable for a younger audience, as I have made sure to keep my language in check!
And a quick thank you to everyone who sent us lovely comments and emails on the first episode last week, as well as suggestions on sound etc.. We all have a great time doing this, so I hope you enjoy the show

The Zesty Show – Episode 2 from Simply Zesty on Vimeo.

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Simply ZesTee T-Shirt Competition – Win 250 Euros

Niall & Lauren — Tue, 15 Jun 2010 15:47:55 +0000

We always try and think a little differently as a company so with that in mind we thought it would be pretty cool to have a little competition to crowd source the design of our new Simply Zesty T Shirts and Hoodies. We want to do something different and have T Shirts and Hoodies that people will actually wear rather than something plain with our logo on them. A fashion statement if you will. We are not really a suit and tie company and the dress sense is very much casual around the office.

So what do we want you guys to do? Well basically get creative and come up with our new designs that will form a key part of the branding of the company and be seen by many. As a small incentive we will be giving the winner a 250 Euro prize but the big incentive is that we will be promoting the winning designer through all of our channels and letting the world know about your work by carrying it around on our backs. We want something fresh, funky, edgy and different. Feel free to include our logo or colors but it certainly doesn’t need to be a main feature. Maybe the T shirt is just a slogan? Maybe an innovative way of getting our URL in there? Maybe it’s back to front? We do things differently so go to town on your designs

How To Enter

The closing date for the competition is the 30th June so you have 2 weeks to get your thinking caps on. We’ll be judging the competition ourselves and the good news is that you’ll also get 3 of T-Shirts yourself to keep. So to enter…
1. Create your design at hi-res (300dpi) in CMYK format ( as it will be printed onto t shirts)
2. Layer the design onto the t-shirt template and then upload that as an image to Flickr.. The t-shirt image should be saved for web (RGB) at 72dpi and the t-shirt template attached should not be altered in size.
3.Upload the image to the following group on Flickr.

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Do you want to work for us in the UK?

Lauren Fisher — Sun, 23 May 2010 17:04:34 +0000

Image courtesy of J.A. Alcaide

Things are going well at Simply Zesty and we’re looking for someone to work for us out of our expanding UK office. We need someone who can carry out online PR campaigns day to day and also be in a client-facing position.

We have the long job description below, but basically this job is for you if : you have experience in carrying out social media campaigns for brands ; you live and breathe social media yourself ; you no longer understand what it’s like to ‘go offline’ ; you would revel in a position of responsibility where you get to drive the direction of campaigns and can be self-motivated. And occasional trips to Dublin will of course be included!

Job Description

* Develop social media strategies that work to a client’s KPIs for a given project
*Carry out social media campaigns for clients, including on Facebook, Twitter, blogger outreach, Youtube and niche social media channels as appropriate for each campaign.
* Responsibility for client reporting, ensuring this is delivered to the client effectively, to a high standard
* A keen awareness of developments in the client’s industry and their competitors
* Ability to highlight and explore new marketing avenues for clients. Social media is constantly changing and we need someone who is passionate and ahead of the game, identifying new platforms or functionality which can be explored as a way for our clients to reach out to and engage with their consumers.

* Excellent verbal and written communication is key; you will also be presentable and confident in client-facing situations
* Working cross-agency, to ensure our social media strategies are in line with other areas of the client’s marketing plan, for example PR and PPC

Experience

3-4 years in PR, digital marketing, or similar is ideal, but you must demonstrate experience in previously carrying out social media activity for brands, either in-house or through an agency.

Interested?

If you’re interested in applying, you can send a CV & cover letter to lauren@simplyzesty.com – but don’t forget, we like to see original job applications so use your imagination as well!

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Oxford Research Agency Invests 500k In Simply Zesty

Niall & Lauren — Wed, 12 May 2010 09:58:38 +0000

Niall, Lauren and Oxford Reserach CEO Chris Sinclair with the 50+ Oxford Research Staff

You have probably noticed that the blog has been a bit quieter than usual in the last couple of weeks and today we can reveal the reason why and that is because we have been off forming a great new partnership with The Oxford Research Agency in the UK that will help to take our little company to the next level. We will analyze what the deal means for us more in the coming days here on the blog but safe to say it will allow us to grow significantly here in Ireland and establish Simply Zesty in the UK. You can see the full press release relating to the deal below…

Press Release

Dublin, 12th May. The Dublin-based social media agency Simply Zesty has taken an investment of €500,000 for a minority stake in the company, from The Oxford Research Agency (TORA), based in the UK. The investment comes as Simply Zesty, founded by Niall Harbison and Lauren Fisher, celebrated its one year anniversary earlier in the week.

The deal values the agency at over €1m and the investment sparks a new phase for Simply Zesty, who already boast an impressive client list including Vodafone, Universal Pictures, Nokia and The Body Shop. The deal will enable both parties to develop ground-breaking social media and research tools.

At a time when the Irish economy is struggling, the two co-founders of Simply Zesty are excited about the implications for opening up jobs within the company in Ireland.

Niall Harbison says :
This is a huge vote of confidence for our young company and we are delighted to be partnering up with such a well established and reputable company. We are hoping to add a new level of measurement to our social media offerings while also helping TORA to add a new level of social media to their research capabilities. This is a match made in heaven that will hopefully help both companies to grow significantly in the years to come.

Lauren Fisher says : . Given that we have just reached the one year mark, we think it’s exciting to come out and say that we are taking this investment and hope it tells a positive story to other business owners out there, as well as those that work in social media. We see a natural fit between social media marketing and research, and think that both areas can take key learnings from each other that will progress the two disciplines.

Chris Sinclair, CEO of TORA says “The coming together of Simply Zesty and TORA gives us the opportunity to redefine research. TORA already helps its clients to launch new products that are four times more successful than the industry average. Both TORA and Simply Zesty believe in the power of listening to consumers, and its ability to improve in-market success rates further with better brands, products, packs and higher customer satisfaction.

—ends—

About Simply Zesty

Simply Zesty is the largest social media agency in Ireland and was established by Lauren Fisher and Niall Harbison in May 2009. The agency offers a range of social media services, including design, building apps, online PR, blogger outreach and social media training. Simply Zesty is one of the only dedicated social media agencies based in Ireland, and was the first of its kind when it was set up in 2009. The agency has a range of clients both from Ireland and the UK and also put on conferences throughout the year, that explore various areas of online marketing and social media.

For further information and press inquiries, please contact :

Lauren Fisher on +353 86 868 4506 or lauren@simplyzesty.com

Niall Harbison on +353 87 223 9832 or niall@simplyzesty.com

About The Oxford Research Agency

The Oxford Research Agency (TORA) is a specialist FMCG and customer experience market research company. The Agency uses innovative quantitative and qualitative methodologies to help companies to launch successful new products into the marketplace. TORA is one of the few market research firms able to support clients through the entire product development process, from concept screening, through to packaging design, and pricing to the accurate prediction of the product’s marketplace success, and to be able to do this across the world

For further information please contact John Whittaker at The Oxford Research Agency john.whittaker@tora.co.uk

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Simply Zesty – The Story 1 Year On

Niall & Lauren — Mon, 10 May 2010 08:48:15 +0000

One year ago today Simply Zesty opened for business, and what a year it has been! Having enjoyed a couple of great posts from Contrast and Echo Libre chartering the first year of their companies we thought it would be a great idea to share some of the highlights of our first year in business here on our own blog as life and business can move too fast at times and it can be important to look back and see where you have come from rather than always looking forward. All that we can say is that although there have been a lot of ups and downs over the course of the year we never really thought we would come this far ourselves in just 365 days and we are blown away by the amount of support and the help that so many people have given us to get this far. There have been many sleepless nights, plenty of hard work, some tears, plenty of joy but most of all just a lot of relief to have taken the business this far. Here are some of the highlights from the last year…

Starting Out

We started out aiming to help the start up businesses who didn’t have huge marketing budgets and our mission statement was to “help businesses punch above their weight” using social media for marketing. Lauren was our first and only employee and she worked long hours for the first few months doing everything from pitches to looking after clients and cleaning the office, she was literally everywhere. We started the business with 10,000 Euros as seed capital and if ever there was a business that was bootstrapped this was it. We didn’t have any money for marketing ourselves or taking clients out to lunch so we spent a lot of our time in hotel lobbies pretending to be bigger than we actually were. When we spoke about the “office” to clients what they didn’t know was that it was Niall’s spare bedroom. We were lucky though that we were able to attract clients quickly and what we lacked in money we made up in working long hours to keep our clients happy and start to grow the business.

Using Blog As A Marketing Tool

As Co-Founders we were having a hard time getting the word out about the company. Neither of us really liked attending networking events as they all seemed to be full of accountants, business coaches and people from other agencies looking for business. We had tried everything and decided that we needed a new tact. On a warm sunny evening we went for a coffee and after a long chat decided that we would re-design our website to have the blog front and center and also agreed that we were going to do all our networking online through social media. From that day on we would each spend at least an hour per evening writing a blog post that offered real value to our readers and the blog would become the center of our universe in terms of marketing ourselves

Getting Our Unique Style

Wherever we go people always commend us on our unique style which to be honest has nothing to do with us but more to do with 2 very talented young individuals who we ended up working with because of Twitter and meeting them both there. The first is Phil O’Kane who we asked to take our photos because having followed his blog we both knew he was a good photographer. We told him that we wanted to get some “funky” photos with Dublin as the backdrop. Phil made us laugh and pose and what came out the other end were photos that made us look about 10 foot tall and had a unique style that we loved immediately. In a world where most companies use stock imagery on their sites they could not have been much more different and we loved them! We loved them so much that we decided to make them a key feature of our new website (god that is vain when we read it back!). Needing a new website we had a look around and found the uber talented Sean O’Grady who we gave the very loose brief of designing us something “clean and funky with the blog as front and center”. He came back with what is still today a site that we love and adore beyond belief. For somebody so young he got the brief spot on and delivered a site that lets the content do the talking.

Hiring Sarah

Sarah Kavanagh was our first member of staff, who joined us in July last year. Sarah has been an invaluable part of the team and has seen us grow to where we are now. Sarah started as an account exec, but now we’ve expanded and grown our client base, we’re pleased to be able to make the most of her incredible skills and have her in a full-time design role. Every company starting out needs a Sarah and we’re incredibly grateful for the hard work and long hours she has always put in. She was there at the very start of the company and has gone through a lot of the hard dark days at the start with us so it’s a delight that she can enjoy the good days with us now as we grow.

Jon Snow And Mashable

Our own blog was starting to get some good traction thanks to the amount of time we were spending on it and Lauren scored a couple of big wins in terms of raising the profile of the blog and company as a whole by recording an interview with well known channel 4 news anchor Jon Snow talking to him about social media and how it was starting to affect the news room. We were starting to do more and more guest posting to help promote our own blog with Lauren writing a great article on one of the world’s most popular blogs Mashable.

Facebook Page

We had been having an argument about getting our own Facebook page for a while and after a good bit of back and forward we decided to go with one. We were a social media agency so would have been expected to have one but on the flip side were only going to have a Facebook page if it was the best one we could possibly have. We went ahead and did it and to this day it is one of the best ways we have of communicating with people who like our brand.

Signing Vodafone

In September we were approached by Vodafone to help them with the launch of the 360. It was the first time Vodafone Ireland had included bloggers in a press launch and we were delighted to be involved. The launch seemed to go down pretty well too, with a great post from one of the country’s most respected journalists – Marie Boran. Shortly after this we moved onto a more day to day role with Vodafone helping with their overall social media strategy. Signing Vodafone in Ireland was a major move for us and we could really feel our little agency starting to grow up.

Busy Birthday Month

A busy birthday month! The two of us and Sarah Kavanagh all celebrate our birthdays in the same week in September, which means that when it rolls around, we get to eat a lot of cake!

Twitter Lists

Never ones to sit back and relax, we decided to have a bit of fun testing out Twitter’s new list function and attempted to ‘crowd source the world’. Our experiment to create a directory for Twitter users worldwide was a good bit of fun and also got us some invaluable coverage.

Winter Camp

There were conferences in Ireland pretty much every week covering social media but we wanted to do something that would really stand out and get people excited about the industry so we brought some of the best speakers from Ireland and UK together for a day of fun at the Simply Zesty Winter Camp…

75k Visitors To The Blog

When we started focusing here on the blog we didn’t really have any specific traffic figures in place because we knew that it was more about the quality of reader that we were attracting but even we were blown away when the blog started to become so popular that it was getting over 75,000 visitors every single month after only 8 months of us really pushing it as our main marketing tool. We reckon that the blog is responsible for bringing in well over 80% of the business we attract but it also takes a lot of hard work with myself and Lauren often spending over 10 hours per week writing blog posts each.

A Shiny New Home

As our agency started to grow we knew it was time to move out of our pokey offices! We moved into our new office in Deerpark Road earlier this year and were determined to put a stamp on it. Some of our favourite features include the pingpong table, foam decorations courtesy of Made in Hollywood and the breakout corner, which, although pretty, rarely gets used!

Traditional Media

Even though it had been a great few months for SZ, we decided it was probably time to a bit of ‘traditional’ marketing, and subsequently found ourselves in the Independent. We receieved 3 or 4 leads off the back of this and we hugely recommend combining traditional PR with online. It really does work!

New Staff

In the past couple of months we’ve grown our little team pretty aggressively. We’ve got 2 outstanding account managers in Niall and Rob. Each bring different skills with them, but are equally passionate about social media and dedicated to doing great work for our clients. And we now have two new account executives – Tom Fox and Ciaran Treacy, who will be operating in client teams with Rob and Niall Fagan, as they start out with Simply Zesty.

Some Amazing Clients

Our bread and butter! We’re incredibly proud of the clients we have on-board and have a range of household brands and smaller names that we help through social media. Our client list includes Vodafone Ireland, Nokia, Universal Pictures, The Body Shop, Vodafone Foundation, Visit Dublin, Rehab Ireland and Kinvara Smoked Salmon. We’re pleased to have built up our client list in a year and believe this shows the power of social media and how many brands are using this as a way to reach their customers.

Chief Organizer

By our own admission we were not the most organized for the first year of being in business so it was time that we hired an accountant/office manager/chief organizer who came in the form of the lovely Sarah Rowlands. Getting Sarah on board means that we can focus on looking after clients and doing the sort of innovative work that has got us this far. It also means that we are in a much better place to manage our growth going forward and hire more great staff and take the business to the next level now that we have a sound platform to work from.Every office should have a Sarah to keep it ticking over smoothly.

What’s Next?

It’s been a fantastic first year and not even we can believe the position that we’re in, with a fantastic team of SZers and working on some exciting projects, courtesy of our clients. We are never ones to rest on our laurels and will continue to aim high and work hard. We only hope to keep growing our company, with the brightest talent that Ireland has to offer. The past year has shown us that you never know what’s around the corner and we’re excited to embark on the next year of life at Simply Zesty. Who knows what’s in store for us next, but you can bet we’ll let you know when we do!

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We’re hiring!

Lauren Fisher — Mon, 26 Apr 2010 13:33:55 +0000

Well it’s been a crazy few weeks at Simply Zesty headquarters again – we’re getting busier and the time on the pingpong table is getting lesser! So with that in mind, we’re very pleased to announce that we’re hiring again. We have 2 job vacancies, outlined below. If you’re interested in applying, please send on your CV and details of why you think you’d be perfect for the job, to lauren@simplyzesty.com Or if you want to do things a little differently, feel free to get creative with your application! And if you want to get a feel for the kind of company we are, don’t forget to check out our video!

Client Manager

We recognise that social media is a new industry and we want to recruit someone that has experience of various social media platforms and will already have vast experience in the PR or digital marketing space. Knowledge of how social media can be used as part of a marketing strategy and for businesses to reach out to their customers, is essential. You will also be able to demonstrate experience in managing people and delegating tasks. We are looking for someone with experience in a client-facing role, who is able to develop strategies and campaigns, identify and work towards KPIs and ensure excellent communication is always carried out with the client.

Key job description:

* Develop social media strategies that work to a client’s KPIs for a given project
* Responsibility for client reporting, ensuring this is delivered to the client effectively, to a high standard
* A keen awareness of developments in the client’s industry and their competitors
* Ability to highlight and explore new marketing avenues for clients. Social media is constantly changing and we need someone who is passionate and ahead of the game, identifying new platforms or functionality which can be explored as a way for our clients to reach out to and engage with their consumers.
* Ability to act and plan in a crisis-management situation. If this is encountered in social media, given the speed at which word can spread, you need to be able to act fast while remaining calm and ensuring our high communication standards are not lost
* Excellent verbal and written communication is key; you will also be presentable and confident in client-facing situations
* Working cross-agency, to ensure our social media strategies are in line with other areas of the client’s marketing plan, for example PR and PPC
* Support in new business leads – inputting into pitches and attending pitch meetings

Necessary Experience

* 3-4 years in PR, digital marketing, or similar, in a client facing role

Salary : Negotiable

Account Executive

We’re looking for someone who is already enthusiastic about digital marketing and social media and is keen to develop this into a career with a dedicated social media agency. A degree isn’t necessary for this role, but we do need to see that you can demonstrate experience and awareness of the digital marketing industry. Ideally you will be active across a range of social media channels yourself and have a passion for how businesses can use these channels to reach and engage with their consumers.

You will also have excellent literary skills and be able to demonstrate an element of copywriting you have taken out. As well as knowing social media, you will also have an awareness and understanding of other digital media marketing channels, for example PPC and SEO.

You will provide day to day support for the account manager, with the ability to support with reporting, researching the social media space for our clients and competitors and daily tasks for campaigns. You will be comfortable working across different platforms and using different media, including photo, video, blogs, podcasts and applications both for social networks and mobile platforms.

Salary : €20,000-25,000 depending on experience

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How To Make Your About Us Page Stand Out

Lauren Fisher — Tue, 20 Apr 2010 12:52:23 +0000

We like to do things a little differently here and we like the site to have as much personality as possible. We do it through our writing and the pictures and videos that we share both here and on Facebook but one area that we wanted to look at was the about us page. We always find that these can be the dullest pages on websites with companies writing optimized copy that although ticks all the SEO boxes doesn’t really stand out and is not memorable. With that in mind we decided to make the following little video to introduce ourselves here at Simply Zesty in a more friendly way. Social media is after all about communicating with people and if we are going to be carrying out those campaigns and helping you with your strategy then it is best that you see what we look and sound like! Check out the video and let us know what you think…

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Simply Zesty» Some Booze, Introducing The Team And Thanking You All – SimplyZesty

Some Booze, Introducing The Team And Thanking You All

The Bad Looking SZ Bunch

Wise Old Lads

The Scruffy Arty Lads

The Brit Pack

The Paddies

Network Of People We Work With

Online community

Clients

Invites

Zesty Show Ep 8 – Facebook phone, Google Places And Multiple Location Checkins

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The job role

Who Will You Be Working With?

The Zesty Show Episode 5 – QR Codes, Old Spice And Facebook Controversy

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Job Description

Experience

Interested?

Oxford Research Agency Invests 500k In Simply Zesty

Press Release

Simply Zesty – The Story 1 Year On

Starting Out

Using Blog As A Marketing Tool

Getting Our Unique Style

Hiring Sarah

Jon Snow And Mashable

Facebook Page

Signing Vodafone

Busy Birthday Month

Twitter Lists

Winter Camp

75k Visitors To The Blog

A Shiny New Home

Traditional Media

New Staff

Some Amazing Clients

Chief Organizer

What’s Next?

We’re hiring!

Client Manager

Necessary Experience

Account Executive

How To Make Your About Us Page Stand Out

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