Building your brand through social media

We promote your business through online PR and social media, enabling you to talk directly to your customers.

We follow 3 simple rules:

  • Find the conversation
  • Listen to the conversation
  • Start the conversation
SimplyZesty SimplyZesty SimplyZesty SimplyZesty SimplyZesty
Author of How much is too little?

How much is too little?

Posted on October 13th, 2009 by Lauren Fisher in Social Media

The freemium model is well thrashed out on social media scenes as an accepted way to draw people in to your premium content. The idea being that  people are left wondering what they get if they pay for something, if this is what you can afford to give away for free.
The tricky thing though, is [...]

Author of Is Social Media More Addictive Than Cocaine?

Is Social Media More Addictive Than Cocaine?

Posted on October 13th, 2009 by Niall Harbison in Blogging, Social Media, Twitter, facebook

During the boom years the drug of choice among the middle classes was cocaine. It is highly addictive, readily available and best of all for those using it…Very cheap. You could get a massive high for next to nothing. Remind you of anything we are all hooked on today?
You are addicted
The comparison may be stark [...]

Author of Making Friends Online – Don’t Go Home Alone

Making Friends Online – Don’t Go Home Alone

Posted on October 10th, 2009 by Niall Harbison in Blogging, Social Media, facebook

We are going to talk about online relationships and how you should build them in this post and to demonstrate the point we are using the timeless example of a guy trying to chat up a girl in a bar. In the real world the guy often gets it wrong by waiting until the end [...]

Lots of new features coming in to the blog over the coming weeks and the first is this round up of all the best social media related stories from around the world that we will share every single Friday in the hope of brightening up your afternoon. Last but not least we will share one [...]

I often give talks about social media and rather than confuse people with buzz words and fancy industry lingo I like to give a simple case study using a profession that could not be more removed from the online world to show just how easy it is to implement and how much of a winner [...]

Author of Bloggers Share Their Advice On How To Blog

Bloggers Share Their Advice On How To Blog

Posted on October 7th, 2009 by Lauren Fisher in Blogging, Social Media

We often get asked what our top tips are for running a good blog, especially by people who are just starting out and want advice on how to write good posts, what they should be writing out and how to make sure people want to come back again and again. We thought we’d throw it [...]

Author of Brizzly Is Everything Twitter Needs And More

Brizzly Is Everything Twitter Needs And More

Posted on October 6th, 2009 by Niall Harbison in Social Media, Twitter

Have just been playing with Brizzly for the last 30 minutes and I had one of those moments where you just become attached to a product or service and attach yourself to it instantly. I literally have shut down Tweetdeck (which I use to monitor a bunch of stuff) and the Twitter web page (which [...]

Author of The Future Of Sports Coverage – Live Streaming?

The Future Of Sports Coverage – Live Streaming?

Posted on October 5th, 2009 by Niall Harbison in Social Media, news, sports

Big international football matches are usually shown on terrestrial or even satellite television but the world cup qualifier this weekend between England and Ukraine is being streamed exclusively online in a move that is not going down too well with fans. The match is being streamed because broadcaster Setanta who had been due to screen [...]

Author of The future of social is local

The future of social is local

Posted on October 5th, 2009 by Lauren Fisher in Social Media

People often ask what the future of social media is and words like ‘web 3.0′ get thrown around in excitement without anyone (myself included) really knowing what it means. From what I can see, the future of social media lies in geo-location technology.
Twitter have recently announced that they’re close to a full public roll-out of [...]

Author of Embedding Facebook Videos

Embedding Facebook Videos

Posted on October 2nd, 2009 by Niall Harbison in Social Media, Video, facebook

YouTube has pretty much got the video market sewn up at the moment but they could have a 300 million tonne problem on the horizon if Facebook decides to put them in their cross hairs. Facebook has been slowly improving the quality of their videos and HD is now standard across the site with millions [...]