Bringing Social Media In To The Bathroom – A Step Too Far?

I spend my life immersed in social media. Its my job. Its my social life and its all I talk about so today when I had a couple of minutes spare time to use the bathroom in a popular small local hotel the last thing I thought I would come across was social media. How [...]

How can you measure influence?

Influence has come to embody social media marketing, where people seek to get in front of the ‘online influencers’ in the hope of a brand endorsement. But how can you really determine influence, or measure it in a campaign? Seeking to qualify influence or put a numerical value on this is such a tall order that I doubt it’s really possible. Many are trying though, and we look at some of the ways this is being done.

8 solutions to life’s little problems

Sometimes you just have to wonder at modern technology. Here I’ve put together a selection of some of my favourite apps and services that help to solve life’s more annoying problems. We’ve got it all covered from lost car keys to blocking your ex from the internet.

The World Cup 2010 Social Media Statistics – Infographic

There were some amazing campaigns and numbers gathered during the world cup and we wanted to gather some of those stats up in to one simple infographic that could be easily digested by everybody. It was a world cup with many surprising results on the field and the same can be said about some of these numbers at stats from brands and businesses around the world cup itself.

GetGlue : An Awesome Social Checkin Experience For Content

We have a problem with noise on the web, there is too much of it. I miss tons of content on Twitter and Facebook simply because I can’t spend my entire day there watching it stream past so the great links and content get lost in a sea of noise with people saying good morning [...]

The key principles of measuring PR

At the European summit for measurement, 7 key principles were laid out for the global standard of measuring PR. Social media is identified as a key principle, so how does this charter apply to the way we measure social media overall?

PR getting the social media budget

A recent survey found that over a quarter of corporate participants gave nearly complete control of their social media budget and strategy to PR agencies. So where does that leave us social media specialists?

Social Gaming – An Industry Very Much On The Rise

One area of social media that gets ignored by many is gaming but with more people playing Farmville than were on Twitter until recently it is a huge medium that could be targeted by brands and business. With that in mind we talked to Dylan Collins about the sector as a whole. Dylan is the [...]

Job hunting just got awesome!

An excellent and creative example of a job hunter using a unique method to get right in front of his potential employers.

Impressive Social Media Revolution Video (Part 2)

We have featured videos produced by Erik Qualman in the past on this blog and even interviewed him here about the rise of social search and the good news is that a new video is out and this time it is a follow up to the impressive social media revolution. Expect to see these videos [...]