With over 200,000 companies using their service, its safe to say that social media business site Yammer has become a quiet success in its own right. Now as we come into February, the company has revealed some of the more striking statistics from 2011…
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Social news took a step forward this week with 2 significant, but very different moves from Reuters and Tumblr. While Reuters is focusing on how to socialise the news community, Tumblr is recruiting journalists to write about…itself
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A new, free analytics tool lets you find your most popular tweets by the number of retweets on your account. The good news is that you can access this for any username, not just your own!
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If you aren’t already on the visual sharing site Pinterest, then consider this another reason (among many others) to sign up to the service. It has experienced the fastest growing site in terms of referral traffic than any other social media site. It’s volume of traffic is so great that if you combined the referral traffic of LinkedIn, Youtube, Google+ and Reddit, it still wouldn’t beat the growth experienced by Pinterest…
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Having the video market practically covered, Youtube have turned towards making the company a self sustainable business with its own revenue model. While the majority of it has concentrated on advertising, most notably those banner adverts that appear at the bottom of every video, they are considering the possibility of allowing content…
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Unfortunately, social media isn’t necessarily always a good thing, as we can see negative effects of platforms that allow for mass discussion and communities. But should we really be blaming social media here, or does the responsibility lie elsewhere?
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A software developer and ex-Flickr worker Nolan Caudill revealed on his blog on Monday that a number of Flickr customer service representatives have been laid off by its parent company Yahoo!. The news has created fears that this will lead to further cuts for the photo sharing service…
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If you’re expecting to find a cool app on Facebook, the chances are they’re not going to get much cooler than one that’s been developed by Facebook themselves. And that’s pretty much what you’ve got with their most recent app ’2012 Matters’ which was created out of a 24 hour hackathon consisting of Facebook engineers [...]
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With an increasing focus on the development of brands and new and different revenue streams being explored, the big players in social media are set to cement their place online and become sustainable businesses in their own right, and ensure that they will be protected if the bubble ever bursts, Now Bloomberg are reporting that Twitter and LinkedIn are expecting their advertising revenue to increase dramatically over the coming years. …
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A rundown of 5 of the best social TV campaigns, featuring TV checkins, tagging songs on Shazam and voting for your favourite TV ad to be broadcast on national TV. Social TV is often tipped as the ‘future’ or ‘coming soon’, but these campaigns show that it has well and truly arrived.
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We all know that developing social media profiles can be vital in generating leads for businesses, be it B2B or B2C. Therefore a number of different social media channels are being used to develop businesses but which ones should you be concentrating your efforts on…
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The future development of social technologies ultimately lies in the hands of the government. While this may seemingly protect users, what we need to see is a new era of collaboration between networks and the governments that both protects users and fosters future growth of these platforms.
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