A smart marketing campaign from a traditional Belgian agency who wanted to move in to the digital space has used Foursquare and targeted staff in other agencies around the country. This is one of the first times that we have ever seen Foursquare being used for recruitment purposes and it’s great to see agencies being innovative with their own marketing…
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As brands, businesses and social networks seek to outdo each other with bigger and better competitions Foursquare and 7 – Elevent have probably landed the biggest punch by announcing that they are going to send one lucky winner to space. It’s a massive campaign all centered around people checking in to stores and it is creating huge buzz online. Who wouldn’t want to go to space…
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You don’t need to be a genius to know that I have always had it in for Foursquare and I wanted to look at some of the reason why and really drill down in to some of the reasons that I don’t think it is massively effective for small businesses at the moment. I’m not ruling out the fact that it may well be useful one day but at the moment I just don’t see it…
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Foursquare is starting to pop in to the mainstream and with that in mind we asked Niall Fagan our biggest user to run through some of the basics for people looking o start using Foursquare. Some simple tips for business and the basics explained for Foursquare newbies…
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As Foursquare announce their recent round of funding, we take a look at the business behind Foursquare and what they have done to create not only a successful service, but also a great business. They’re doing a lot of things right and there’s some great lessons in there that can be applied to nearly all business types!
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Imagine if you could play monopoly in the real world with a location based service like Foursquare? Well very soon you will be able to with an app that is in development as we speak. The game will allow you to own venues and charge people who visit them virtual currency in a real world/geolocation mash up of monopoly that could be a huge hit for Foursquare.
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One of our clients Vodafone are hoping to help users unlock the swarm badge on Foursquare tomorrow in Dakota at 6 o’clock in Dublin. The swarm badge is notoriously hard to unlock as it requires 50 users to congregate in the same place and all checkin to the same venue on Foursquare. The good news [...]
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