We promote your business through online PR and social media, enabling you to talk directly to your customers.
We follow 3 simple rules:
One of the most noisy elements of Facebook has always been the application notifications but the good news for users who don’t want that extra noise is that Facebook is going to be removing app notifications from today onwards. This is a move that is sure to upset developers but Facebook will be looking to offer other ways of contacting users including email…
Facebook is fast becoming the main stop for brands wanting to spend money on social networks and it is doing a lot right to attract those brands but I feel that they could just be doing so much more and I wanted to identify 5 key areas where Facebook could improve if it wanted to increase it’s revenues in 2010. You would have to think that they have plans in place to change most of these problem areas but here are the 5 ways in which I would love to see Facebook improve…
Facebook may just have reached the point where it’s difficult to see anything else coming along that’s going to have the same reach and rate of adoption. Facebook have cornered the market and we’re always hearing of new stats that cement its position. The future of social networking lies in the long-tail and this is where new sites can hope to gain new audiences.
Facebook pages are a great way for businesses to interact with their fans and everybody seems to want one these days. The problem with too many of them is that there is very little meaningful content being produced with many choosing to add automated feeds instead of creating unique bespoke content that will add real value to Facebook fans. We take a look here at seven proven ways to interact with your fan and create more engagement on your Facebook Fan page…
One of my favorite sites for finding news on the web at the moment is Tweetmeme. I use it very much in the same way as I used to use Digg as it does a better job of aggregating content in real time and I can see any interesting stories breaking all over the world. It does have flaws around the Re tweeting of stories but it is becoming a more important site on the social media landscape with impressive traffic growth and it can in my opinion go on to be a major challenger to social news sites like Digg and become a portal for breaking news stories. The site works perfectly simply because people learned how to share links on Twitter and they were easy to aggregate but could the same sort of system apply to other platforms? Facebook in particular?
Facebook connect arrived as a service in 2008 and it has steadily grown in to a crucial part of many site’s offering especially over the last year.The idea behind using Facebook connect is that you can leverage the huge community elements that Facebook bring as well as allowing users to log in using one of the most trusted services on the web with a simple one click solution. 1000s of sites have been adding Facebook connect over the past couple of years but we wanted to look at some of the sites and services that were using it innovatively and engaging users in a creative way by using people’s social graph. One thing we did notice when researching this article is that Facebook Connect is a big favorite with brands and agencies trying to build quick buzz around a microsite or service as they could leverage the viral natue of Facebook. SOme great creative examples in here…
Every time that I log in to Facebook I feel more and more as if the biggest social networking service in the world is morphing in to Twitter. For the last year and certainly since they acquired Friendfeed they have been rolling out features that are a direct carbon copy of what Twitter has had so much success with. We wanted to have a look at some of the biggest changes that Facebook have made and how they are all making the service seem more and more like twitter starting with the new share feature which is basically a carbon copy of the retweet feature on Twitter…
In the latest of our series of blog posts about small businesses using social media effectively we look at a small local cafe called La Cucina using the free tools that are out there to great effect. The key is that Lorraine who is behind all their social media activity has figured out what does and doesn’t work for them and now drills down to use the effective tools more than the others. This is the perfect story to demonstrate how a small business can use social media (their cafe seats 18 people) and how it is not just for big brands. Some great lessons in here that we could all learn a lot from…
We are always giving tips to improve your Facebook page but we wanted to share a great page that we are a massive fan of ourselves and that features great content, interaction and some good calls to action. Decisions for heroes are an Irish company who have received numerous awards and if there Facebook page alone is anything to go by they have a very bright future ahead using social media to market their niche service. We should all be able to take some tips from this facebook page…
It’s easy to convince yourself that just setting up profiles on social networks means that you’re engaging in social media. You jump from one site to the next, hoping to stay ahead of the curve and set the trend in your industry. The reality is that if no-one’s talking to you or following you back, then you’re not really engaging with social media at all. Social media is 1% about the profiles and pages you have, the other 99% is growing these and really building a community around your brand. That’s where the hard work comes in!
Simply Zesty is a company that helps you punch above your weight with smart marketing.
The company was founded by Niall Harbison and Lauren Fisher. Here we share our tips on how to grow your company using free online tools.
