Swiss watch maker Breitling have pulled of a stunning marketing stunt by launching their own “jetman” who took to the air in a special flying suit before joining to other real jets to become the first man ever to fly in formation with other aircraft…
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If there is one global brand that is brilliant at stirring up an emotional attachment with their consumers then it is drinks giant Coca Cola. Their latest advert aimed at putting a smile on people’s faces rewards honest football fans in Portugal in the best possible way: free match day tickets…
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Bondi Beach in Sydney Australia is one of the most iconic surfing locations in the world and an innovative new campaign from cide company Strongbow brought surfers to light using neon to celebrate the start of the summer. This really is an iconic piece of film making and a great coup by the brand…
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Since the Euro 2012 draw will be made today, a timely campaign has been recently launched by Adidas to promote the new Scotland football jersey through Augmented Reality (AR). Now there’s nothing original about this type of campaign as it is something Lynx did before as part of their Angels Will Fall campaign. However through AR, football fans were given the change to stand beside and ‘interact’ with their International footballers…
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We’re going to be honest, this isn’t the most orthodox method of getting a message across, but you have to admire the imagination behind it. To try and encourage young Brazilians to practice safe sex, Olla Condoms ran a Facebook campaign where they created numerous different profiles of babies, each one becomes Facebook friends…
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This is a brilliant campaign from agency Jung Von Matt that is bound to be both incredibly frantic and a lot of fun to play. After holding a similar campaign in Stockholm last year and doubling MINI sales in Sweden because of it, the agency have…
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T-Mobile are well known for their elaborate stunts that they film and turn into online viral success. Their latest effort sees Mariah Carey singing in five European cities at the exact same time. The video has just been released and it is all to do with their Christmas campaign…
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If your business is considering introducing digital coupons into your marketing strategy to help drive sales, then the first thing you should be aware of is that timing plays a massive part in how successful your deal is…
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Sony Ericsson have created a Facebook competition for their newest smartphone, the Xperia arc. Taking the form of a game called ‘Xperia Unlocked’ where you must crack a four-digit password to win the smartphone…
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There is no doubt that the Movember campaign that encourages people to grow a Moustache during the month of November has been a bigger success than ever this year and as a final call to action the organizers have created this short and quirky video called “lets move it”…
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Peugeot have just launched a smart campaign that allows people to drive their new car around Google Street view using a mash up that allows them to experience any journey by creating a stop motion of high resolution pictures. Test driving cars around the world just went to the next level…
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Energy drink brand Lucozade had teamed up with seven different British artists and the augmented reality (AR) app Aurasma, to create a new AR campaign which lets you scan cylindrical objects for exclusive content…
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