Comments on: Is blogging just not that cool anymore? http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/?utm_source=rss&utm_medium=rss&utm_campaign=blogging-cool-anymore Building your brand through social media Fri, 10 Feb 2012 02:44:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Lauren Fisher http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5476 Lauren Fisher Fri, 12 Feb 2010 15:21:29 +0000 http://www.simplyzesty.com/?p=7426#comment-5476 You definitely need to take a considered look at where your target audience is active and which sites/platforms are the more appropriate. This blog is certainly only looking at trends among the other 30 and (as I've written myself) there is a thriving older online generation that will be a core market for many brands. You definitely need to take a considered look at where your target audience is active and which sites/platforms are the more appropriate. This blog is certainly only looking at trends among the other 30 and (as I’ve written myself) there is a thriving older online generation that will be a core market for many brands.

]]> By: Lauren Fisher http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5475 Lauren Fisher Fri, 12 Feb 2010 15:19:36 +0000 http://www.simplyzesty.com/?p=7426#comment-5475 Absolutely agree with you that blogs won't become obsolete, but will become more adaptable than our current understanding of them. The platform will start to matter less - i.e. whether it sits as a 'dedicated' blog won't be so important, as we look more to the person behind the content and the different channels where they're active. Absolutely agree with you that blogs won’t become obsolete, but will become more adaptable than our current understanding of them. The platform will start to matter less – i.e. whether it sits as a ‘dedicated’ blog won’t be so important, as we look more to the person behind the content and the different channels where they’re active.

]]> By: Lauren Fisher http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5474 Lauren Fisher Fri, 12 Feb 2010 15:16:39 +0000 http://www.simplyzesty.com/?p=7426#comment-5474 Hi Phil. It's interesting that you see your blog as serving a very different (though not entirely separate) purpose to your other social media activity, particularly due to the length of content. As someone that interacts through social media channels as well as regularly maintaining a blog, I personally see the blog as almost like a haven - somewhere where I have time to gather my thoughts into a longer piece and develop a clear train of thought. I certainly don't feel a need to stop blogging anytime soon but, like you, I might like more of a cohesive presence on the SZ blog, whereby I can clearly view all the interactions around a post, whether this happened on Twitter, Facebook or in the comments themselves. As it is, it's fairly fragmented and doesn't give a full enough view as I'd like. Hi Phil. It’s interesting that you see your blog as serving a very different (though not entirely separate) purpose to your other social media activity, particularly due to the length of content. As someone that interacts through social media channels as well as regularly maintaining a blog, I personally see the blog as almost like a haven – somewhere where I have time to gather my thoughts into a longer piece and develop a clear train of thought.
I certainly don’t feel a need to stop blogging anytime soon but, like you, I might like more of a cohesive presence on the SZ blog, whereby I can clearly view all the interactions around a post, whether this happened on Twitter, Facebook or in the comments themselves. As it is, it’s fairly fragmented and doesn’t give a full enough view as I’d like.

]]> By: Lauren Fisher http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5473 Lauren Fisher Fri, 12 Feb 2010 14:56:35 +0000 http://www.simplyzesty.com/?p=7426#comment-5473 Hi Roger, emphasis is definitely moving on to the conversation around content and it is often the case that this may have originated on a blog, but the comments move to Facebook, or Twitter for example. The point about what is the definition of a blog is definitely interesting. If you think of it as online journal, then no, it doesn't really matter where the writing is happening. With this survey though, I think we can take it that it refers to a dedicated website that is the blog, and this is where we're seeing a decrease in activity. I don't necessarily think that this is a good/bad thing, more a reflection of changing user habits and adopting more of the social tools that are increasingly available to us. Hi Roger, emphasis is definitely moving on to the conversation around content and it is often the case that this may have originated on a blog, but the comments move to Facebook, or Twitter for example.
The point about what is the definition of a blog is definitely interesting. If you think of it as online journal, then no, it doesn’t really matter where the writing is happening. With this survey though, I think we can take it that it refers to a dedicated website that is the blog, and this is where we’re seeing a decrease in activity.
I don’t necessarily think that this is a good/bad thing, more a reflection of changing user habits and adopting more of the social tools that are increasingly available to us.

]]> By: Joe http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5472 Joe Fri, 12 Feb 2010 13:46:28 +0000 http://www.simplyzesty.com/?p=7426#comment-5472 Nice post. It'll be interesting to see how a viable larger portable device(ipad) will affect these numbers as people receiving there text media via subscription get used to the idea of reading on the tablet. Nice post. It’ll be interesting to see how a viable larger portable device(ipad) will affect these numbers as people receiving there text media via subscription get used to the idea of reading on the tablet.

]]> By: Niall Devitt http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5471 Niall Devitt Fri, 12 Feb 2010 13:11:02 +0000 http://www.simplyzesty.com/?p=7426#comment-5471 Hi Lauren, some counter weight :) http://blog.postrank.com/2009/11/measuring-engagement-of-the-social-web-2007-2009/ I agree that blogging is changing but it's demise I do not see yet? Interesting discussion not the less. thanks for sharing! Hi Lauren, some counter weight :)
http://blog.postrank.com/2009/11/measuring-engagement-of-the-social-web-2007-2009/
I agree that blogging is changing but it’s demise I do not see yet? Interesting discussion not the less. thanks for sharing!

]]> By: Graham http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5467 Graham Fri, 12 Feb 2010 10:59:06 +0000 http://www.simplyzesty.com/?p=7426#comment-5467 Very interesting stuff (as usual). However, what if the people you are expecting to reach is over 30? Is blogging still the way to get across to an increasing (in numbers) number of over 30's that are (maybe) in catch-up mode? I'm thinking of trying this out and I'm way too old to expect to talk directly to folk whose world veiw is partly formed by short bursts of Twittering. graham Very interesting stuff (as usual). However, what if the people you are expecting to reach is over 30? Is blogging still the way to get across to an increasing (in numbers) number of over 30′s that are (maybe) in catch-up mode? I’m thinking of trying this out and I’m way too old to expect to talk directly to folk whose world veiw is partly formed by short bursts of Twittering.

graham

]]> By: Mike Esposito http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5460 Mike Esposito Fri, 12 Feb 2010 01:48:45 +0000 http://www.simplyzesty.com/?p=7426#comment-5460 "Coolness" aside, I still find blogs useful for certain types of information, and like the format of blogs to share some information of my own. It probably won't become obsolete but just modified with the other social media that are coming along. When Twitter appeared, I already figured that something would come along later that would replace it or at least build on the idea in a different way. As if to prove my point, Tweet Deck appeared, and I find it more convenient to use Tweet Deck to post tweets because it's more versatile than Twitter and combines the features of Twitter and Facebook. “Coolness” aside, I still find blogs useful for certain types of information, and like the format of blogs to share some information of my own. It probably won’t become obsolete but just modified with the other social media that are coming along. When Twitter appeared, I already figured that something would come along later that would replace it or at least build on the idea in a different way. As if to prove my point, Tweet Deck appeared, and I find it more convenient to use Tweet Deck to post tweets because it’s more versatile than Twitter and combines the features of Twitter and Facebook.

]]> By: Phil http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5458 Phil Fri, 12 Feb 2010 00:41:17 +0000 http://www.simplyzesty.com/?p=7426#comment-5458 Like Roger said, "people are increasing their time spent in conversation and decreasing reading/writing longer content," though this doesn't take away from the importance the blog still has today. There is still a need for the 'longer content' for so many reasons. Yes I can utter my thoughts in 140 characters on twitter, but I can express well thought out opinion on my blog, organise events, get the opinions of others - and keep them in the one place, when I do this on twitter, I often forget to "favourite" the replies and transfer them elsewhere. Twitter needs to improve on that aspect - somewhere to store the answers for the questions I ask. The uptake of blogs <i>may</i> have decreased, the use of twitter, facebook and a host of other networks/mediums has increased. As well as those creating video and images - and sharing those. I have my place on the internet. It belongs to me. Someday I will touch the server it's on :) Like Roger said, “people are increasing their time spent in conversation and decreasing reading/writing longer content,” though this doesn’t take away from the importance the blog still has today. There is still a need for the ‘longer content’ for so many reasons.

Yes I can utter my thoughts in 140 characters on twitter, but I can express well thought out opinion on my blog, organise events, get the opinions of others – and keep them in the one place, when I do this on twitter, I often forget to “favourite” the replies and transfer them elsewhere. Twitter needs to improve on that aspect – somewhere to store the answers for the questions I ask.

The uptake of blogs may have decreased, the use of twitter, facebook and a host of other networks/mediums has increased. As well as those creating video and images – and sharing those.

I have my place on the internet. It belongs to me.
Someday I will touch the server it’s on :)

]]> By: Roger Galligan http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5457 Roger Galligan Thu, 11 Feb 2010 23:55:03 +0000 http://www.simplyzesty.com/?p=7426#comment-5457 Suppose a blog is a way of having a presence on the web. For some a Facebook Page (+Twitter) is good enough tool to create that presence for them. Since most cannot define a blog, could it be that a Facebook page is a blog? OK most would say it isn't but there are probably more similarities than differences. It does seem that as the social networking tools improve, people are increasing their time spent in conversation and decreasing reading/writing longer content. While both are made of words they are different species of content. One is about (near) real-time engagement and the other is about more enduring expression of opinion. There is no "better" or "worse" - since they fulfil different functions. (Note, I'm not saying that you were saying anything about "better" or "worse" - I'm just sticking a few of my rambling thoughts down on, eh, paper ;)...and your comment box was handiest, thanks. ). Suppose a blog is a way of having a presence on the web. For some a Facebook Page (+Twitter) is good enough tool to create that presence for them. Since most cannot define a blog, could it be that a Facebook page is a blog? OK most would say it isn’t but there are probably more similarities than differences.

It does seem that as the social networking tools improve, people are increasing their time spent in conversation and decreasing reading/writing longer content. While both are made of words they are different species of content. One is about (near) real-time engagement and the other is about more enduring expression of opinion. There is no “better” or “worse” – since they fulfil different functions. (Note, I’m not saying that you were saying anything about “better” or “worse” – I’m just sticking a few of my rambling thoughts down on, eh, paper ;) …and your comment box was handiest, thanks. ).

]]> By: Lauren Fisher http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5450 Lauren Fisher Thu, 11 Feb 2010 16:34:42 +0000 http://www.simplyzesty.com/?p=7426#comment-5450 Well, you read into it what you will ;) Well, you read into it what you will ;)

]]> By: Stewart Curry http://www.simplyzesty.com/social-media/blogging/blogging-cool-anymore/#comment-5449 Stewart Curry Thu, 11 Feb 2010 16:32:55 +0000 http://www.simplyzesty.com/?p=7426#comment-5449 From your first sentence I get the impression that over 30 = not cool. That's harsh, Lauren. *shuffles off on zimmer frame* From your first sentence I get the impression that over 30 = not cool. That’s harsh, Lauren. *shuffles off on zimmer frame*

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