Getting Creative To Make Your About Us Page Stand Out
If there is one thing that we feel strongly about here at Simply Zesty it is innovation. We don’t just want to be another agency so we always try new things. Some of them work great and some don’t work at all. As soon as any of us get quiet with client work or one of us wants to work late we’ll have a little side project. Something like Google’s 20% time but we don’t have any fancy names for it. A couple of weeks ago we decided that when Simon from the video team had some spare time it should be his project to make sure our about us page was the best around and looked different to everything else on the web. He had our equipment (and the considerable brain power of Ciaran, Neil and Sarah to lean on) but zero budget and had to come up with his own idea to make our About Us page stand out. A tough challenge.
The Results
To see the finished page you can click here to see it in all it’s glory.The thing that people forget is that the about us page is often the first that people click on when they arrive on a website and certainly for a company like us it’s important that we stand out. If we can’t sell ourselves in a creative way what chance do we have of convincing clients that we can sell them in an innovative way.
Innovation Is Good For The Brain
It’s easy to copy others and do things the same way they have always been done but it’s much harder to try something different. You’ll often get it wrong. Your ideas will really fall flat at times and people might even laugh at you but unless you try you’ll never know. Innovation is good for the brain as well and having projects that make you smarter as an individual and push you to think in new ways. As a result of Simon and the teams hard work on a side project we now have what we consider the best About us page in the business. Let us know what you think.
