The popular link shortening service Bit.ly
(which has billions of clicks on it's links per month) has just announced that it will allow users to shorten links and automatically turn those links in to QR codes which will lead back to the original link. This is a fantastic use of technology and I can already see tons of uses for this and it really shows that QR codes are going to become more and more popular and widely embraced. All you have to do to add a QR code to your URL is change the end of the bit.ly link to .qr and it generates a QR code automatically. The image on the left is one I generated in a matter of seconds
How Does It Work And What Is The Future?You'll have to download an app to your phone but there are plenty available in app stores and once you snap this QR code it will take you to the link of your choice which in the case above is here http://bit.ly/cMf2uz.qr. QR codes are a great way for marketers and brands around the world to interact in an engaging way with customers and they can be added to tons of real world locations that encourage users to visit websites. They could appear on packaging, front doors, restaurants or vans and what bit.ly have done here is make it even easier for users to generate their own QR code by simply adding two letters to URLs and with billions of those already being shortened every month this could really be a huge push forward for the QR code industry.