The biggest social network for professionals in the world, Linkedin, has finally arrived to the party and launched their own iPad app. Up until now, users had been stuck with a small iPhone version which was only introduced late last year.
The app is a massive improvement on the tablet experience and is packed full of the usual features you would expect from the world's biggest business social netwok. I felt that the iPhone app was actually a huge improvement on using the badly designed clunky website and the app takes things even further as the perfect way of browsing the site while on the go. The app has been built from the ground up to take advantage of touch and the retina display and as Linkedin says itself:
"We know that our members use their iPads heavily during the morning and evening hours.This "Coffee & Couchâ€ behavior is so pronounced that we designed our new app to make every professional feel like they have their own personal assistant. Imagine having one place where you can get all the info you need about who you're meeting with that day, trending and timely news that is impacting your industry, who's changed jobs and what your coworkers are sharing, liking, and commenting on. We've pulled all this for you, all in one place."
Professionals live by their smartphones and iPads to manage their day. In particular, they constantly turn to their calendar to see when, where and who they are meeting. To help understand 'who' you are meeting with, the LinkedIn iPad app can sync with your device calendar to incorporate rich Linkedin profile data about each attendee.
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