March 2010 Archives - Simply Zesty

Lewis Hamiltion And The 40k Charity Job Opportunity

March 31, 2010 Leave a Comment @laurenfisher

It’s not every day we have Lewis Hamilton to help us with one of the projects we are working on but on The World Of Difference campaign from Vodafone we did have him help spread the word and record the following message about how the scheme will work here in Ireland. If you are not familiar with World Of Difference it is a great opportunity that involves the winning applicants getting sponsored by Vodafone to spend a year with the charity of their choosing with a salary covered up to 40,000 Euros…

A dotcom nation

March 30, 2010 Leave a Comment @laurenfisher

The Race Online 2012 initiative is an excellent campaign, but there is more to be considered when we aim to get ‘everyone’ online. Firstly, what do we mean by everyone and secondly, how do programmes like this look outside of physical access to the internet and more at how it is being used.

5 Innovative Social Media Ad Campaigns

March 29, 2010 3 Comments @niallharbison

We all know that ads and in particular social media adverts are largely ignored and suffer from very poor click through rates but there are some ads that are truly innovative and that cut through all the noise and engage with consumers in a way that others don’t. We wanted to look at some adverts that think outside of the box and really push the boat out in terms of innovation and creative thinking and thats why we came up with the five best innovative social media ad campaigns…

TEDx – Stay Hungry. Stay Foolish

Video March 28, 2010 2 Comments @niallharbison

Last month I wast invited to Smurfit to talk at a TEDx event with the title Stay Hungry. Stay Foolish. Essentially it was a talk about entrepreneurism and the theme of the evening was inspired by this great talk given by Steve Jobs at Standford a few years back. The videos are below and I [...]

How Music Has Moved On From MySpace To Embrace Social Media

Social Media March 26, 2010 2 Comments @simplyzesty

This is a guest post by Ronan Hunt Murphy Who is A Prominent Music blogger And Follows Music Trends And How Bands Use Social Media Lily Allen, Kate Nash, Sandi Thom, Sean Kingston – what do all these artists have in common? They all came to public attention via MySpace. But now that facebook and [...]

Website or Facebook – what’s the difference?

Facebook March 25, 2010 7 Comments @laurenfisher

Companies are increasingly facing a difficult decision of whether to promote their Facebook page over their website and deciding a very separate strategy for both. To avoid ultimately duplicating the same content, businesses need to decide what lives on the website and what lives on the Facebook page.

How Facebook Is Starting To Compete With The ReTweet

Facebook March 24, 2010 5 Comments @niallharbison

For the last couple of years it has been Twitter that has won in the real time battle for people sharing content but there are some early signs out there that Facebook users are starting to share their content on the network. We look at a couple of simple changes that Facebook have made over the last year and how the more “real time” nature of the site is starting to help brands and businesses to spread their content through Facebook.

Using Google Insights To Grow Traffic And Create A Blogging Schedule

12 Comments @simplyzesty

We are big fans of creating good content and letting that shine so as people will keep returning to your blog and traffic increases but we wanted to get a slightly more technical angle on blogging and how bloggers and website publishers can identify trends and spot how and where they might emerge. Leo Fogarty is the guest author on this one and it is well worth a read for those of you who might not come from a technical background and wanted to learn a little more about Google insights…

Charities And Social Media – The Return Of Twestival

March 23, 2010 1 Comment @laurenfisher

Last year when Twitter was very much a new kid on the block a group of passionate people saw it’s rise as a great way to create a charity event called Twestival that spread all over the world and helped to raise money for charity. The time has come for the 2nd installment of Twestival [...]

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